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May is Deck Safety Month®  

Please join NADRA in promoting Deck Safety Month® by becoming an official Deck Safety Ambassador! GOLD, SILVER, BRONZE & AMBASSADOR Levels are available! DEADLINE: April 17th, 2015. Download the form HERE, or click the “Become a Sponsor!” Button to sign up on line.

 

A Targeted Solution.

NADRA’s Deck Safety Campaign has been created specifically for consumers and outdoor living professionals. Enhancing your presence in NADRA’s 2015 Deck Safety Campaign ensures that your company’s brand and message are delivered directly to those that matter the most to your business.

A Bigger Purpose.

Supporting NADRA’s 2015 DSM Campaign allows NADRA to continue to educate consumers, industry professionals and inspectors about proper deck installation and annual inspections. NADRA is positioned to use this message as a driving force to grow an industry worth billions of dollars.

Affordable.

Interact with your market – NADRA’s 2015 DSM Campaign gives you unprecedented access at an unbeatable price! Each sponsorship level is valued at over double the price you pay! You’re receiving a 50% discount right from the start.

 

From the President:

On Thursday night March 26th the NADRA NJ group had a great meeting!

The chapter was very pleased to see about 25 people in attendance, 7 of which were all new attendees. I took a moment to remind all the value that NADRA brings, especially as it relates to code. Following the introductions and reading of the Anti-trust, Judy, the chapter secretary read January meeting minutes and Gus updated the chapter on a treasurer’s report.

Bob Ottersen from Fiberon was the sponsor for the evening. I pointed out that Fiberon does a nice job of displaying the NADRA logo on their main literature. I reminded all attendees that they should be utilizing the NADRA logo on their paperwork, on business cards, etc.  It is a nice way to always differentiate yourself whether you’re a supplier in the channel or a builder in the field.  Bob did a nice overview of Fiberon and the company and Matt (also from Fiberon) the local representative, went over the new rail profiles, contractor program benefits and the availability of contractor kits.

Following the Fiberon presentation, Michael Beaudry took the floor and discussed the benefits of constant contact and the new member Deck Safety Toolkit that will be ready before Deck Safety Month®. He summarized all of the benefits and marketing tools that are available to members, and encouraged the group to utilize these opportunities that NADRA offers.

Our committee updates went well but were brief due to missing some committee chairpersons.  We discussed the upcoming deck awards and I asked by a show of hands who would be participating. We had a good number of hands go up so I reminded everyone without support this event cannot happen. All attendees were in favor to move forward and agreed they would support the event.   April 8th the competition will open for submissions.

I also explained we might do a contractor interview table program in conjunction with the deck awards. This would give the manufacturers’ time to interview all builder attendees with specific questions. The tables would have an allotted amount of time then the builders would move on to the next table. Everyone seemed good with that idea. Again I emphasized we need 100% support to make this event happen.

I also updated everyone on new member committee by explaining that Judy & I had done a beefsteak with Excelsior lumber where we promoted NADRA to over 70 attendees. In addition, I had the opportunity to speak at The Morris County building inspectors lunch meeting last month where I promoted NADRA to over 20 building inspectors.

Thank you Fiberon for sponsoring our meeting! See you all soon!

 

Lainie Sleppin

NADRA NJ President

Last weekend was a beautiful one in Atlanta, Georgia for the Spring Home Show at Cobb Galleria. By all accounts, it was the most successful Spring Home Show ever, with record attendance and more vendors present than ever before. It certainly did not hurt that the weather was perfect. Sunny, warm, and inviting, when the weather is great, people start thinking about being outside. When they do, they turn their attention to those projects they have been dreaming about all Winter.

Ask any member of NADRA, and there is a growing sense of excitement about what the rest of the year holds as a result of the turnout this past weekend. NADRA Atlanta members agree that the turnout was encouraging, with more motivated buyers and more successful follow-ups than ever.

Bryan Miller of Outback Decks has said that feedback from appointments booked at the show has been positive. “It certainly appeared that buyers were more serious,” he said, “we will have to see the outcome, but we view the show as a success.”


There also seems to be more confidence in the economy. People are spending more money, investing in their homes, and starting to dream. Frank Pologruto, President of Decks and More, observed that many people feel more comfortable spending their corporate bonuses than have in a while.

What this means for NADRA members and the industry in general is that more and more opportunities are arising to do what we love, helping people turn their outdoor spaces into new, exciting extensions of their homes.

And as members of NADRA, we have a unique opportunity to help and be helped by each other. Bryan Miller noted that he received at least two direct referrals from other members of NADRA. At Southeastern Underdeck, we also received several referrals from our friends at NADRA. Even more than the prospect of making money, the knowledge that we are all working together to move forward is the most encouraging takeaway from the Spring Atlanta Home Show.

Where the next year taskes us will be exciting to see. If this past weekend is any indication, we are all in for a great year.

See y’all outside!

Joel Mooneyhan
Sales Representative for
Southeastern Underdeck Systems
Buford, Georgia

**** For Immediate Release ****

Duradek Introduces the Natural Choice for Deck Surfaces with
Duradek Ultra Legacy PEBBLE BEACH

Surrey, BC- March 11, 2015-Duradek, the original Walkable Roofing Membrane expands its response to market demands for naturally inspired textures and

Legacy - Pebble Beach Vinyl

colours for outdoor living space in its latest addition to the LEGACY line with the all-new “Pebble Beach”designer aggregate pebble look in a 60 mil vinyl membrane.

 Inspired by Nature…

Designed to Withstand It

Duradek, the most trusted brand of pedestrian traffic waterproof membranes has perfected the  trend of a natural stone look on low maintenance vinyl outdoor walking surfaces by introducing Pebble Beach, the latest addition to the ‘Legacy’ line of PVC membranes.

Pebble Beach brings a remarkable aggregate pebble appearance to outdoor spaces in a simple, one-step application while maintaining the reliable, low maintenance waterproof protection you have come to rely on from Duradek.

 

 

 

About DuradekDuradek is the premier walkable waterproofing membrane for decks and flat roofs. After 40 years of leading our niche industry, Duradek continues to set the bar from coast to coast for superior product and installation techniques for the specialty trade of deck waterproofing. Duradek is installed exclusively by trained and authorized applicators.

www.duradek.com

 

Duradek – A Legacy of Leadership 

For high resolution images from full press release, contact:

Duradek Marketing Manager

Jennifer Ogilvie Brackett

jennifer@duradek.com

Duradek Canada Ltd.

8288 129 Street, Surrey, BC  V3W 0A6

duradek@duradek.com

1-866-591-5594

Duradek U.S. Inc.

1722 Iron Street, N. Kansas City, MO  64116

duradekus@duradek.com

1-800-338-3568

 

At last…spring should be in the air for our next NADRA meeting. I am excited for the line-up we have for the entire year and this event is no exception. As we all know choosing the right products to use on an outdoor project is criterial, John Paulin with Tailored Wood will be talking about how to choose some of those products: from wood -to- connectors and fasteners and everything in between. Thank you, Tailored Wood for your sponsorship- we look forward to learning about your company!

We are also excited about April’s Keynote speaker, Elyse Jordan from Houzz. As we all know, Houzz is a huge influencer on design and techniques in our industry. Join us to learn how Houzz can help you and your business by attending our 2nd meeting of the year We look forward to seeing everyone!

When:

Tuesday April 21, 2015 from 6:30 PM
Add to Calendar 

Where:

The Ivy Buckhead
3717 Roswell Road
Atlanta, GA 3034

 

 

Hope to see you there!

Sincerely,
NADRA Atlanta board and President, James Gunning

 

*** Emails, marketing, event registrations & webpages are managed and sent by NADRA HQ on behalf of the Atlanta Chapter of NADRA***

NADRA Atlanta Chapter Meeting Re-Cap      

February 2015

The year started off with a successful meeting this February despite power outages and ice storms in the area with the first Atlanta NADRA chapter meeting of 2015 on February 17th held at the Ivy in Buckhead.  There were 36 members and guests in attendance. Thank you Nyloboard and Joey Matthews for sponsoring this meeting!

During the meeting we caught up on the minutes from the last two meetings due to postponing minutes in December at our Christmas Dinner.  We were able to get an update from some exciting things going on at our National level from national board member Bobby Parks.  Time was spent discussing our upcoming chapter meeting schedule for the year and planning for our Deck for a Soldier project as well as our first annual Golf Tournament.  Joey Matthews will be chairing the build for Deck for a Soldier and is currently looking for an optimal candidate that we can serve.  Mike Reasons gave a brief overview of the details for the golf tournament on June 15th at Brookfield Country Club.  Currently we are looking for hole sponsors from vendors and companies who want to participate.  This will be our main fundraising effort for 2015.

Financial Progress as of 1/31/15:

  • Income: $0
  • Expenses: $600.20
  • Balance: $3104.79

A special thanks to Joey Matthews of Nyloboard for sponsoring this month’s meeting.  Joey gave an interesting presentation on the history of the company as well as what makes Nyloboard unique in the market of alternative decking.  He also reviewed the product line and its features and benefits.

Brian Pierce of Catalyst Wealth management gave a very practical presentation of some helpful financial tools.  He was able to speak to some key action items that each of us should be doing with our financial plans and ways to set our business and family up for success.  He also provided leave behind material and some takeaways to follow up on.

Our next meeting will be held on:

  • Tuesday – April the 21st at the Ivey  in Buckhead.
  • Our sponsor for the meeting is Tailorwood and our guest speaker will be from Houzz.

Respectfully Submitted,

James Gunning

Chapter President

 

For Immediate Release

East Coast Cable Solutions Receives US Patent on Vertebrace Support Posts

Save Time, Simplify Deck Installations, Get Off the Job Faster.

Thurmont, MD  February 5, 2015 – East Coast Cable Solutions a leading manufacturer of high quality stainless steel and aluminum cable railing systems, recently received patent approval from the United States Patent Office (US20140299829 A1) for its innovative “Vertebrace” Support Post. Designed to save time on deck installations using composite or PVC sleeves and traditional wood posts.

The Vertebrace replaces the wood post with an aluminum post with pre-threaded receivers for most cable railing hardware—saving a great deal of time by eliminating the drilling required on wood posts. Installation is easy as 1, 2, 3:

  1. Fasten Vertebrace Supports
  2. Cover with your composite shell & connect handrail
  3. Fasten & tension cables                                                                                   

“General contractors and custom deck builders will love the ease of installing the Vertebrace over traditional wood posts. They will also love how much they save on labor by getting their sub-contractor or crew off the job a day or more earlier.” –JR Garcia, Director Sales & Marketing, East Coast Cable Solutions.

Based in Thurmont, Maryland, East Coast Cable Solutions is an innovative manufacturer of high quality stainless steel and aluminum deck & stair cable railing systems since 2009. Learn more at www.eastcoastcablesolutions.com #IBSVegas

####

CONTACT INFORMATION:

JR Garcia, Director Sales & Marketing

East Coast Cable Solutions

(240) 288-8050 jr@eccsolution.com

As we are nearing the end of this cold and snowy winter, we are all frantically gearing up for business to boom come springtime.  Showrooms are taking shape, crews are being prepped and trained, and home-show displays are looking good and getting a lot of action. If you are not yet a member of NADRA, now if a great time to invest in your business and in the industry. Join NADRA. Display the NADRA logo. Print and pass out the benefits flyers at your shows. Talk about Deck Safety Month.® Print and frame the NADRA Code of Ethics, or even add it to your portfolio. Set yourself apart!

If you want to learn more about NADRA, whether you are a current member or on the fence to join; reach out to us. Your team at NADRA Headquarters lives and breathes this association and the industry it serves every. single. day.

At your service,

Michael Beaudry
NADRA Executive Vice President 
Direct: 215.679.4884
 
 
 

January 14th, 2015

From the President:

On Tuesday night Jan 13th I opened the meeting welcoming everyone back with the hopes that all attendees had a wonderful Holiday and a happy New Year. I was extremely pleased that we had a very healthy turn out for the first meeting of 2015. We had a wonderful blend of attendees.

After we all introduced ourselves I reminded everyone whom our past sponsors had been in late 2014 and that it is our responsibility as a chapter to support the products that sponsor our meetings. Following that reminder our NJ Chapter Secretary, Judy,  followed up on the minutes from our last meeting and the Chapter Treasurer, Gus, reported on our financials. Some of the members had some good questions about our budget and they asked about our intent with the budget. Gus explained the need to cover the costs of some events and that we need to continue to grow our budget so in the future we could potentially look at events or promotional ideas for the chapter. Some of the members suggested we look to invest in some small social media like Facebook. A motion was made to invest in utilizing Facebook to help promote our Chapter. Everyone felt this was a great idea for the Chapter. We all feel the need to continue to make more of a presence. As NADRA some progress has been made but we need to continue to strive forward and grow.

After Gus had updated everyone on the financial aspect of the Chapter I introduced Vinnie C. from Admiral Spacemaker. He was the Sponsor of the meeting. Joining him was a fellow NADRA member, Dave Lombardo from MD. Vinnie launched into his presentation explaining the benefit of Admiral Spacemaker and Dave added to the presentation by discussing some of the installs he had completed over the last few months. All levels of the channel had excellent questions. They seemed excited to see a new concept in the market. Some of the builders had great questions as it related to install techniques, which Dave was happy to answer.

On the heels of Vinnie’s presentation we had our guest speaker Michael Beaudry from NADRA HQ explain to the group all of the tools that NADRA offers. He expressed how pleased he was with our participation with the Deck for a Soldier®  program. On a local level, he suggested we get more involved with Deck Safety Month® . He reminded everyone about the deck certification course and reminded all attendees that NADRA had just completed the deck certification course with a good number of home inspectors. He explained that all of those inspectors will be looking for NADRA deck builders as decks need to be replaced. It was refreshing to be reminded of all the wonderful marketing tools that NADRA really offers and in the future we should always consider adding the NADRA logo to our business cards, letter head, etc. We need to continue to raise awareness wherever we can. For the retailers he made a wonderful suggestion by reminding them they should post the deck safety checklist for homeowners and contractors to see at their locations.

Our committee updates went very well. We discussed the upcoming deck awards and reminded everyone to please register and get projects submitted and by a show of hands I asked who might be supporting the awards by submitting projects. All of the builders agreed to participate and then Judy in turn asked about sponsorship and asked the manufacturers/distributors and dealers to please get their sponsorship forms filled out and turned in. Everyone is excited about the event and it looks to me like we will get some good participation. Gus and Bruce spent some time reviewing our recent Deck for Hope project and how well it went and how much we appreciated many of the manufacturer reps stepping up in addition to our builders. Bruce read off a beautiful email that we got from Jack M.- the project coordinator for Homes for Our Troops. He really appreciates what we are doing in trying to give back. Feeling humbled, I reminded the group how it has made me feel so much gratitude for being part of the NADRA organization. Tina from MRS did a very professional report on some fun events we will look to do based on surveys she had taken months back. As part of the location committee she mentioned we all agreed to keep our meetings at the same place for sake of consistency.

After our committee updates I again thanked all in attendance and again thanked our sponsor and our guest speaker. Overall, an awesome meeting with great content and great participation by all attendees!

Lainie Sleppin

NADRA NJ Chapter President

N E W S   R E L E A S E

DATE:                        January 19, 2015

CONTACT:               Jim Groff, 717.852.4842, jcgroff@wolfleader.com

 

WOLF EXPANDS AVAILABILITY OF BUILDERS MARK CABINETS, ADDS PAINTED WHITE FINISH

Value-price cabinet line offers kitchen-at-a-time delivery in just 14 days

 (York, Pa.) — WOLF Home Products today announced it will add a Painted White finish to the three existing colors in its Builders Mark line of cabinets. The new finish was added in response to market demand and dealer requests.

WOLF also announced it would expand the service area for Builders Mark cabinets, based on rising demand for the popular value-priced line. The new Painted White finish will be available in 28 eastern, mid-western and southern states. All four of the line’s finishes will be available in the original Builders Mark service area, which includes 11 southern states.

WOLF is the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products along the East Coast.

Builders Mark Cabinets combine competitive pricing with durability, providing superior value for light commercial, multifamily and price-sensitive projects. WOLF created Builders Mark to provide a reliable U.S.-made alternative to cabinets manufactured overseas.

One huge advantage:  customers can order Builders Mark Cabinets by the truckload or kitchen-at-a-time, and receive them in 14 business days or less. Like all WOLF Home Products, Builders Mark Cabinets are available only from independent dealers.

Key features of all Builders Mark Cabinets:

  • Solid maple face frames with 1/2″ industrial grade furniture board to provide strength and stability
  • Four colors: Harvest Brown, Espresso, Auburn and new Painted White
  • Durable finish that resists scratches, dents and dings
  • Fully adjustable 1/2″ shelves and fully concealed self-closing hinges

WOLF’s expansion of Builders Mark Cabinets is the latest step in a major strategic shift that began in 2010. That year, WOLF began the transition from a traditional two-step distributor to a sourcing company that focuses on identifying or developing products designed solely to meet the needs of independent dealers.  Today, WOLF delivers products and programs to more than 3,000 pro dealers across 33 states. 

#  #   #

 About WOLF    WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 33 states.  Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.