Simpson Strong-Tie Promotes Deck Safety Month® with an Updated Online Deck Resource Center for Contractors and Homeowners

Pleasanton, Calif. — Simpson Strong-Tie, the leader in engineered structural connectors and building solutions, today announced a comprehensive update to its online deck resource center in conjunction with Deck Safety Month.

Presented each May by the North American Deck and Railing Association (NADRA), Deck Safety Month is dedicated to raising deck safety awareness for contractors and homeowners. According to NADRA, of the 50 million decks in the US alone, it’s estimated that 25 million currently need to be replaced or repaired.

In addition to Deck Safety Month resources available at nadra.org, the Simpson Strong-Tie® Deck Center is an online resource that provides deck builders and consumers with in-depth deck safety information, an idea and inspiration page for building safe decks, as well as a selection of videos, online and in-person training opportunities, literature, and industry tips for safe deck construction.

With most wood decks expected to last only 10 to 15 years, contractors and homeowners can also explore the 5 Warning Signs of an Unsafe Deck. Rotting wood, missing hardware, and other hazards can all contribute to unsafe conditions, and Deck Safety Month presents an ideal opportunity to conduct simple deck inspections that can head off problems before failures occur.

Visitors to the Simpson Strong-Tie Deck Center can also get installation details and feature and benefit information for a wide range of deck connectors, fasteners and construction solutions offered by Simpson Strong-Tie, including the complete line of Outdoor Accents®decorative hardware.

For more information about deck safety, including best practices for designing, inspecting, and repairing great decks, visit the Simpson Strong-Tie Deck Center, watch our newest video featuring “6 Warning Signs of Unsafe Decks,” and read our deck safety posts on the Simpson Strong-Tie Building Strong blog.

Is Your Business Prepared for Deck Safety Month®?

May is Deck Safety Month®

Did you know that NADRA provides members a plethora of FREE marketing materials for this annual deck safety initiative? They are available now in the members section of NADRA.org. *Only current members of NADRA have access to these marketing tools. If you think your membership is expired, please take care of your renewal online.

Join NADRA in promoting Deck Safety Month® by Becoming an Official Deck Safety Ambassador! 

If you are interested in becoming an official “Deck Safety Ambassador”, sponsorship opportunities are available now to become an official sponsor / ambassador. Follow this link to learn more about this opportunity.

*Please be sure to forward this email to your marketing and public relations departments. The NADRA website is NEW! If you haven’t been to the site in a while, be sure to hit your refresh button and delete your cache!

Here is what you will find in the members section:

  • Deck Safety Month® Press Release Templates
  • Deck Safety Month® and Check Your Deck® Logos
  • NADRA 10-Point Consumer Checklist
  • Customizable Banners for you to place on your website
  • Customizable Graphics (sized according to social network) to use on Facebook and Twitter during the month of May (over 30 visual graphics!) 
  • Quick links to all the tools you need to market the deck safety program to your customers and prospects
  • Even more updates will be added in the next week!

***Over the next several days, we will be adding a few items to this list, so be sure to hit the refresh button from time to time to see what we’ve added to the toolkit. 

We will be sending several emails starting now and throughout May. As a member of NADRA, you will receive a copy of all of these communications. You are welcome to use these emails and communications to promote your own deck safety initiatives and ads to your family, friends, fans and clients. 

As a reminder, always use the registered trademark ® symbol when using the phrases “Deck Safety Month” and “Check Your Deck”.

*If you forget your member ID and Password, please call us at: 215-679-4884, or send an email to: Info@NADRA.org

Click the banner above to access the toolkit
Click the banner above to sign up for a customized toolkit

Worthy of a mention: Over the years, we have found that many of our members want to utilize this plethora of marketing materials, but they do not have the manpower to customize it. As a marketing service, there are 2 packages available for current members of NADRA to choose from:

$799 Package Includes: 

  • Customized press release (with your logo, image, quotes and contact info) 
  • Deck safety flyer (with your logo, images and contact info)
  • Customized social media graphics for Twitter, Facebook & Instagram (with your logo, images and contact info).
  • Customized deck safety HD 720p video – (includes your logo, product / project images, contact info, tag-lines, etc)

$499 Package Includes: 

  • Customized press release (with your logo, image, quotes and contact info) 
  • Deck safety flyer (with your logo, images and contact info)
  • Customized social media graphics for Twitter, Facebook & Instagram (with your logo, images and contact info).

Sign up today to get started. ***Please don’t wait to sign up. Many members have ordered their customized marketing toolkits. The team will need time to put this together for you. Click here for more info. 

Call for 2019 Deck Safety Ambassadors

Deadline: April 30th, 2019

May is Deck Safety Month®

Join NADRA in promoting Deck Safety Month by becoming an official Deck Safety Ambassador! Platinum, Gold, Silver, Bronze & Partner Levels are available from $350 to the $3,000 top tier sponsor! Click the “Become a Sponsor!” button to sign up & receive your 2019 Deck Safety Ambassador Logo. Benefit packages are also highlighted within this link. Customized Deck Safety Toolkits are also back again this year. Follow the link to learn more. Please email Info@NADRA.org with any questions. 

*You must be a current member of NADRA to participate. 

Couple injured when deck collapses at Des Moines home

It’s Important to Check Your Deck®

Authorities say a man and woman were injured when their elevated deck collapsed at their home in northeast Des Moines while they were grilling food.

The Des Moines Register reports the incident occurred just after 5 p.m. Monday. Des Moines Police Sgt. Tina Kalar says rotted wood may have allowed the deck to fall away from the house.

The 72-year-old woman was taken to a hospital for treatment of burns from the grill’s contents. Her 69-year-old husband was treated at an urgent care center.

Copyright 2018 The Associated Press. All rights reserved. Read the original article here

NADRA reminds homeowners to Check Your Deck®

“Your roof has a life expectancy. Your windows have a life expectancy. What about your deck?” Says Michael Beaudry, executive vice president of NADRA.  Just like other products exposed to the environment, over time your deck will need to be replaced. Asphalt shingles have a life expectancy of about 20 years*.  Aluminum and vinyl windows are expected to last 15-20 years*. Beaudry continues… “With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired.”  It’s important for homeowners to check their deck on a yearly basis.

NADRA is working diligently with ASHI, The American Society of Home Inspectors, as well as, AIBD, The American Institute of Building Design. The associations are working towards educating and certifying thousands of industry professionals to meet the need for inspecting the millions of decks that are past their useful life. Homeowners can search for qualified inspectors at www.NADRA.org.

About NADRA:

The North American Decking and Railing Association is the voice of the decking industry, representing the interests of  deck buildersinspectorsmanufacturers, dealers/distributors, lumberyards, wholesalers, retailers, and service providers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources.

*Source: National Association of HomeBuilders/Bank of America Home Equity, Study of Life Expectancy of Home Components 2/07.

© Copyright 2018 North American Deck and Railing Association. All rights reserved.

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2018 Education Opportunities with NADRA

As we enter 2018, we want to be sure you know about your opportunities for growing your business. NADRA and ASHI have partnered to bring you the best and only of its kind, deck evaluation certification! NADRA, the North American Deck and Railing Association is a 501 c(6) non-profit that works to educate and grow the outdoor living industry. NADRA is dedicated to deck safety and bringing awareness to the importance of deck inspections.

Not only is this an ASHI approved class that earns you 4CEU’s, this class will expand your portfolio and allow you to tap into an industry that needs your services. There is an estimated 50 million decks in the U.S., 50% which are 15-20+ years old. The need for professional deck inspections is at an all time high and its not slowing down. NADRA has already certified ASHI inspectors in NOVA ASHI, St. Louis ASHI, Metro NY ASHI, and INASHI.

In this four hour class, you will be taken through NADRA’s 5 page deck evaluation form. Expert and educator, Jim Mailey will cover:

– Stairs
– Footings and Posts
– Joists
– Joist Connections
– Girders
– Ledger Connections
– Deck Boards
– Handrail Assemblies and Guards
– Recognize proper and improper fasteners
– Assess hardware or material corrosion & Review of the safety standards of all (decks, stairs, guards) structures

Special Pricing for ASHI Members:

Did you know, ASHI members can join NADRA for only $100.00 annually instead of the regular rate of $350.00? Additionally, NADRA has the following membership / Deck Evaluation Class combos. (Minimum attendees required)
Option 1 – Certification with a one year ASHI Branch membership with NADRA: $199.00
Option 2 – Certification with three year ASHI Branch membership with NADRA: $299.00 (includes one free year of membership)

Learn more about the class, special pricing for ASHI inspectors, and requirements by clicking here. Contact us today with questions or to schedule your class.

NADRA’s ASHI branch membership includes:

– Listing under “Find an Inspector” on the NADRA site
– Participation in NADRA’s Deck Safety Month® Campaign – free marketing toolkit to promote deck safety and inspections.
– Code representation – ask your code questions and get answers from the experts!
– Monthly enewsletter with all upcoming education and networking events

– Learn more about membership benefits by clicking here.

To schedule a class or get more information please email info@NADRA.org your specific needs or call us at 215.679.4884.

Anatomy of an Inherently Dangerous Deck, Part I & II

Anatomy of an Inherently Dangerous Deck, Part II

By: Brian Foley

Whenever I go out of town, I notice the differences in deck construction, particularly in other states that don’t have a robust or uniform building code like Virginia.  One of the most common mistakes I can easily see from my informal windshield survey (or handlebar survey when I’m riding my bike) are notched guard posts.  Statistics from deck collapses nationwide verify that one of the weakest points on a deck is the connection of the guard post to the deck framing (the other is the ledger board connection; see the July 5, 2017 post below).

Per the building code, in a worst-case condition, a guard post must resist a horizontal outward force of 200 pounds at its top.  For a 36-inch tall guard, that translates to a rotational torque (moment) at the connection to the deck of 600 foot-pounds.  The most important part of a post at that connection is its thickness – the exact location of the notch!

Most guard posts are comprised of wood 4x4s which have actual dimensions of 3½ inches by 3½ inches.  The average notch I’ve seen is roughly half of the guard thickness which equates to a 1¾ inches.  However, I’ve seen some truly butchered posts that were notched in both directions into a 1-inch by 1-inch section.  Considering a post with half its thickness notched, its ability to resist the rotation is not reduced proportionally.  Due to the way a section is analyzed, the actual resistance is reduced by 75 percent.  That reduction increases exponentially for every additional loss of section.

If you’re building a deck, do NOT notch the guard post, and follow all the connection requirements from the Fairfax County Typical Deck Details to ensure your guard system is constructed safely and can resist the required loads.

Learn more about deck safety in Fairfax County

 

_________________________________________________________________________

Anatomy of an Inherently Dangerous Deck, Part I

By: Frank Woeste

Deck collapses caused by failure of a nailed deck-ledger-connection to the structure or house have been followed since 2002, when researchers at Virginia Tech began to investigate and test critical structural elements of a residential/multi-family deck. After several years of tracking deck collapses, it became apparent that the primary cause of deck collapses was the connection of the deck ledger to the house made with nails only. In fact, I believe 90% of all deck collapses result from the failure of the deck ledger-to house connection, and of the 90% most are caused by nailed-only ledgers.

The focus of this article is existing decks with a “nailed-only” ledger connection. As will be demonstrated, a homeowner, home inspector, property manager, or other professional can quickly determine if the deck is dangerous—nails only in a deck ledger constitutes a “dangerous deck.”

Background For decades, the residential codes have specified an occupant deck load of 40 pounds-per-square foot (psf), which translates into about one average-size person locating a space of 2-ft. by 2-ft. In addition, every edition of the International Residential Code (IRC) since 2000 has required that decks be positively anchored to the structure to resist both vertical and lateral loads. Assuming a deck that is 14-ft by 28-ft, the code design load would anticipate the deck could be safely occupied by 98 people. However, until 2007, the IRC did not prescriptively specify how contractors should fasten or connect the deck ledger to the house.

 

 

 

 

 

 

 

 

Frank Woeste, P.E., is Professor
Emeritus, Virginia Tech University
and a wood construction consultant.
He can be contacted by e-mail: fwoeste@vt.edu

NADRA Provides Deck Safety Resources for Consumers and Pros

MEDIA CONTACT

Michael Beaudry
Executive Vice President
Phone: 215-679-4884
Email address: Info@NADRA.org  
 

FOR IMMEDIATE RELEASE

NADRA Provides Deck Safety Resources for consumers and pros

At the start of summer, the North American Decking and Railing Association reminds homeowners to Check Your Deck® 

Quakertown, PA  (June 21st, 2017) –  The United States is home to roughly 40 million residential decks, and of those it’s estimated that half are more 25 years old. In the wake of several serious deck collapses, one in Montana and another in Virginia, The North American Decking and Railing Association (NADRA) reminds consumers to Check Your Deck ®  using resources such as the 10-Point Consumer Checklist.  NADRA also offers industry professionals and inspectors a breadth of resources, including a comprehensive toolkit, marketing materials, and a deck evaluation form. “It’s crucial for homeowners to verify the integrity of their deck to ensure user safety as well as help extend the deck’s life-span, improve appearance, and increase livability,” says Michael Beaudry, executive vice president of NADRA. “We’re proud to offer an array of tools to help consumers check their decks as well as connect with building professionals with the know-how to identify and remedy potential problems.”

Consumers can visit www.NADRA.org to take advantage of free resources to Check Your Deck ®, including:

  • 10-Point Checklist: Homeowners can download the 10-Point Deck Safety Consumer Checklist , a step-by-step guide to visually inspecting the deck for safety concerns such as corroding fasteners, decaying materials, loose railings, inadequate lighting, and more. Though not a replacement for a professional deck inspection, the checklist is a helpful tool to assist homeowners.
  • Find an Inspector: NADRA and the American Society of Home Inspectors (ASHI) offer building professionals the NADRA Deck Inspection Certification Course, which certifies the recipient has undergone training specific to conducting proper, thorough deck inspections. Consumers can search for a certified inspector in their area by browsing the Inspectors Directory at www.NADRA.org.
  • Find a Builder: NADRA deck builders adhere to a strict code of ethics and are required to submit proof of licensing and insurance as required by their state. Homeowners can search for qualified deck builders at www.NADRA.org.

Learn More: Consumers can watch videos and read more about deck safety on NADRA’s consumer Deck Safety page and on the NADRA blog.

“We encourage homeowners to reach out to ASHI-certified home inspectors and NADRA-member deck builders to conduct an inspection of their older deck,” says Beaudry. “NADRA members follow a code of ethics and comply with state licensing and insurance requirements, providing peace of mind.”

Professionals can also visit www.NADRA.org to take advantage of resources to help educate consumers on better safety practices or to perform deck evaluations:

  • Deck Evaluation Form: A step-by-step guide to evaluating the integrity of the deck structure, stairs, surface, and railings. A downloadable form and online form (BETA) are available to members and non-members.
  • Certified inspector program: NADRA has partnered with the American Society of Home Inspectors (ASHI) to create the NADRA Deck Inspection Certification Course, an ASHI-approved continuing education program. Having certification can not only improve a contractor’s skill-set, but make them more marketable to consumers. (Next class is happening in Atlanta, GA – check it out here)
  • Deck Safety Ambassadors: Help spread the word about deck safety by becoming a Deck Safety Ambassador. Sponsors gain access to an exclusive Ambassador logo and marketing benefits to further promote their businesses.
  • Homeowner resources: Builders can download the 10-Point Deck Safety Consumer Checklist to pass along to customers. Though not a replacement for a professional deck inspection, the checklist can assist homeowners and provide reference during other times of the year.

“Communicating safe decking standards remains a top priority for NADRA,” Beaudry says. “We continue to focus our efforts on educating both pros and consumers on proper deck installation practices as well as on consistent deck inspections. At the same time, we know that deck safety offers professionals in the industry a great opportunity to market their business, so we’ve provided all of the tools to help them do just that.”

 

About NADRA
The North American Decking and Railing Association is the voice of the decking industry, representing the interests of deck builders, inspectors, and manufacturers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. www.NADRA.org

© Copyright 2017 North American Deck and Railing Association. All rights reserved.

Greetings Industry Associates, Bob Lett – Wolf

Greetings industry associates, outdoor living enthusiasts:
Welcome to spring! Summer is around the corner and May is Deck Safety Month®

In the U.S. we celebrate Memorial Day and in Canada we celebrate Victoria Day. Both of these May holidays are the unofficial “start” of summer in North America and with that we spend more time out on our decks. Family get togethers, graduation parties and summer vacations are just a few examples of where we might be “on the deck.”

This is a great time to market your business and remind homeowners to “Check Your Deck®” to ensure its safety. How do we do this? NADRA rolls out a plethora of marketing materials for its members to use to promote deck safety awareness (like the 10-point consumer checklist & PR templates). What better opportunity to call up local news stations, send out press releases, or offer a promotion and get your community involved with a Check Your Deck® campaign.

At NADRA HQ, interviews are coming in left and right as columnists are talking about making outdoor living improvements to those backyard havens & making sure they are safe for family and friends. We at NADRA are doing our part by directing calls and inquiries to our membership directory, and have seen a spike in traffic in the first 9 days of May to the “Find a Builder” and “Find an Inspector” section of NADRA.org.

Market indicators continue to suggest we are positioned to have a busy year- here’s to a fun and safe outdoor living season. For my Canadian friends, that’s July. Just kidding. Have a great year!

Kindest regards,
Bob Lett
Bob Lett is VP of National Sales for Wolf Home Products. He is a NADRA member and is Secretary for the NADRA Board of Directors.
Should you have any questions Bob can be reached at:

May Member Spotlight Winner – Andy Penny

Member Name: Andy Penny

Company Name:  Feeney, Inc.

Position: VP Marketing & Advertising

Member Category: Manufacturer

Location: Oakland, CA

 

When did you first get involved with this industry? It’s been about 30 years…ouch!

What inspired you to join NADRA? Our company had been working with contractors, carpenters and deck builders for years providing our CableRail products, so when NADRA approached us we thought it’d be a great way to support the industry and keep informed. We were one of the charter members of NADRA.

What was the first thing you ever built? I built this really cool coaster with a 2×4 frame, rope steering, and thin ball-bearing wheels held on to 1/2″ rod axles with cotter pins. Completely dangerous but totally fun. I’ve never built a deck, but I’d like to.

We want to get to know you, please tell us a little about your business: Feeney’s been around since 1948. They started as a small, family owned wire, rope, and rigging supply company serving the San Francisco Bay Area maritime and industrial communities. In the late 1980’s I joined the team to manage the marketing of a new line of stainless steel cable assemblies that was soon to become our CableRail product. Since then, the company has grown exponentially, and while we still do some industrial rigging, our main business is architectural products. We obviously still have CableRail going strong, but we also have our DesignRail aluminum railings, stainless steel structural & decorative rods, as well as a line of rod & cable garden trellises. We distribute throughout the USA and beyond and have worked on thousands of deck and railing projects spanning commercial, institutional, and residential applications. I still head up the marketing and advertising, and it continues to be busy, crazy, fun (and sometimes not-so-fun) and rewarding.

How do you define success? Personally, I’d say happiness is my primary measure of success. Professionally, building a profitable company/business while treating people (employees, customers, vendors) honestly and respectfully.

What advice would you like to share with fellow members that you have learned in your career? A lot of people don’t know what they’re talking about but pretend otherwise, so as my wise old Nicaraguan media director boss used to tell me, “follow your gut, man; follow your gut.”

Why do you support NADRA’s Deck Safety Initiative? Given the nature of our deck and railing products, Feeney, Inc. has always been committed to deck safety, and we’re proud to partner with NADRA during May’s Deck Safety Month.  Deck safety hits close to home with our Feeney family, especially when the safety of a deck and railing can depend on how we develop and explain our products.  We strive to ensure that all of our products, when installed properly, exceed code safety standards, and we proudly support an organization like NADRA that shares our standards and values.  This month we’re supporting the cause with social media promotions as well, utilizing our Facebook and Twitter feeds to share information about NADRA and our industry’s Deck Safety Month efforts.

What would you do for a career if you weren’t doing this? Good question. You, know, it’d have to be something outdoors. I could see being a carpenter or contractor, and then I could also see being a river raft or backpacker guide somewhere. Hmmm… now you got me thinking.

A little more about Andy:  Born and raised in Oakland and still not a Raiders fan. No pets, married with one 14 year old daughter who is the love of my life even though she drives me crazy sometimes. I enjoy biking, both road and mountain, skiing, golfing, kayaking, building/repairing stuff around the house, BBQing, and drinking beer.

Connect with Feeney, Inc. on Social Media:

Facebook       Twitter       Houzz        Pinterest       YouTube      LinkedIn

 

*A Member Spotlight winner will be chosen each month. For a chance to win, please fill out the questionnaire found here

Love Spending Time Outdoors? Check Your Deck®

MEDIA CONTACT

Michael Beaudry
Executive Vice President
Phone: 215-679-4884
Email address: Info@NADRA.org
FOR IMMEDIATE RELEASE

Love Spending Time Outdoors? Check Your Deck®  

During Deck Safety Month® and throughout the year, homeowners can take advantage of resources and tools from the North American Decking and Railing Association to ensure the security and longevity of their decks.

Quakertown, PA  (May 1st, 2017) –  May is Deck Safety Month ® , the perfect time for homeowners to ensure their decks are in top condition for the season ahead. The North American Decking and Railing Association (NADRA) invites consumers to Check Your Deck ®  using resources such as the 10-Point Consumer Checklist.

“Of the 40 million residential decks in the U.S., it’s estimated that half of them are more than 25 years old. It’s crucial for homeowners to verify the integrity of their deck to ensure user safety as well as help extend the deck’s life-span, improve appearance, and increase livability,” says Michael Beaudry, executive vice president of NADRA. “We’re proud to offer an array of tools to help consumers check their decks as well as connect with building professionals with the know-how to identify and remedy potential problems.”
Consumers can visit www.NADRA.org  to take advantage of resources to Check Your Deck ® , including:

  • 10-Point Checklist: Homeowners can download the 10-Point Deck Safety Consumer Checklist , a step-by-step guide to visually inspecting the deck for safety concerns such as corroding fasteners, decaying materials, loose railings, inadequate lighting, and more. Though not a replacement for a professional deck inspection, the checklist is a helpful tool to assist homeowners.
  • Find an Inspector: NADRA and the American Society of Home Inspectors (ASHI) offer building professionals the NADRA Deck Inspection Certification Course, which certifies the recipient has undergone training specific to conducting proper, thorough deck inspections. Consumers can search for a certified inspector in their area by browsing the Inspectors Directory at www.NADRA.org.
  • Find a Builder: NADRA deck builders adhere to a strict code of ethics and are required to submit proof of licensing and insurance as required by their state. Homeowners can search for qualified deck builders at www.NADRA.org.

Learn More: Consumers can watch videos and read more about deck safety on NADRA’s consumer Deck Safety page and on the NADRA blog.

“We encourage homeowners to reach out to ASHI-certified home inspectors and NADRA-member deck builders to conduct an inspection of their older deck,” says Beaudry. “NADRA members follow a code of ethics and comply with state licensing and insurance requirements, providing peace of mind.”

Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources.

About NADRA
The North American Decking and Railing Association is the voice of the decking industry, representing the interests of deck builders, inspectors, and manufacturers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. www.NADRA.org

© Copyright 2017 North American Deck and Railing Association. All rights reserved.