Simpson Strong-Tie Promotes Deck Safety Month® with an Updated Online Deck Resource Center for Contractors and Homeowners

Pleasanton, Calif. — Simpson Strong-Tie, the leader in engineered structural connectors and building solutions, today announced a comprehensive update to its online deck resource center in conjunction with Deck Safety Month.

Presented each May by the North American Deck and Railing Association (NADRA), Deck Safety Month is dedicated to raising deck safety awareness for contractors and homeowners. According to NADRA, of the 50 million decks in the US alone, it’s estimated that 25 million currently need to be replaced or repaired.

In addition to Deck Safety Month resources available at nadra.org, the Simpson Strong-Tie® Deck Center is an online resource that provides deck builders and consumers with in-depth deck safety information, an idea and inspiration page for building safe decks, as well as a selection of videos, online and in-person training opportunities, literature, and industry tips for safe deck construction.

With most wood decks expected to last only 10 to 15 years, contractors and homeowners can also explore the 5 Warning Signs of an Unsafe Deck. Rotting wood, missing hardware, and other hazards can all contribute to unsafe conditions, and Deck Safety Month presents an ideal opportunity to conduct simple deck inspections that can head off problems before failures occur.

Visitors to the Simpson Strong-Tie Deck Center can also get installation details and feature and benefit information for a wide range of deck connectors, fasteners and construction solutions offered by Simpson Strong-Tie, including the complete line of Outdoor Accents®decorative hardware.

For more information about deck safety, including best practices for designing, inspecting, and repairing great decks, visit the Simpson Strong-Tie Deck Center, watch our newest video featuring “6 Warning Signs of Unsafe Decks,” and read our deck safety posts on the Simpson Strong-Tie Building Strong blog.

NADRA Provides Deck Safety Marketing Resources to Help the Industry Boost Business this Spring

Contact: Michael Beaudry
Phone: 215-679-4884
Email: Info@NADRA.org

In honor of Deck Safety Month®, the North American Decking and Railing Association reminds professionals to take advantage of exclusive Deck Safety Marketing Resources along with press release templates, graphics, ads, social media content, flyers, and more.

Quakertown, PA  (May 1st, 2019) – With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired. This means big business opportunities for deck builders, remodelers, inspectors and contractors to promote deck inspections, ensuring homeowner safety while simultaneously building their own brand. The North American Decking and Railing Association (NADRA) offers industry professionals and inspectors a breadth of resources, including a comprehensive toolkit, marketing materials, and inspection checklists.

“May is Deck Safety Month®-along with prime outdoor living season-and that presents a perfect chance for savvy pros to market their business,” says NADRA executive vice president Michael Beaudry. “NADRA has created an array of tools to help you take advantage of this marketing opportunity. Whatever you do-even if it means simply rechecking your own deck-be sure to pay special attention to deck safety”

NADRA offers the following resources for building professionals & inspector members to leverage during Deck Safety Month® and throughout the year, including:

  • Deck Safety Month® Toolkit. This NADRA-member benefits include:
    • Deck Safety Month® Logo
    • Check Your Deck® Logo
    • 2019 Deck Safety Ambassador Logo (for official ambassadors only) learn more here about the ambassador program
    • 10-point consumer checklist
    • Link to online deck inspection form
    • Social media content for your use
    • Customizable press release templates
    • Customizable flyer all about deck safety
    • Customizable social media, infographics, and web graphics
    • Tips and guidelines to make the most out of Deck Safety Month®
  • Deck Evaluation Form: A step-by-step guide to evaluating the integrity of the deck structure, stairs, surface, and railings. A downloadable form and online form (BETA) are available to members and non-members.
  • Certified inspector program: NADRA has partnered with the American Society of Home Inspectors (ASHI) to create the NADRA Deck Inspection Certification Course, an ASHI-approved continuing education program. Having certification can not only improve a contractor’s skill-set, but make them more marketable to consumers.
  • Deck Safety Ambassadors: Help spread the word about deck safety by becoming a Deck Safety Ambassador. Sponsors gain access to an exclusive Ambassador logo and marketing benefits to further promote their businesses.
  • Homeowner resources: Builders can download the 10-Point Deck Safety Consumer Checklist to pass along to customers. Though not a replacement for a professional deck inspection, the checklist can assist homeowners and provide reference during other times of the year.

“Communicating safe decking standards remains a top priority for NADRA,” Beaudry says. “We continue to focus our efforts on educating both pros and consumers on proper deck installation practices as well as on consistent deck inspections. At the same time, we know that deck safety offers professionals in the industry a great opportunity to market their business, so we’ve provided all of the tools to help them do just that.”

Visit NADRA.org to access all of NADRA’s Deck Safety resources for industry  professionals. *You must be a current NADRA member to access the “toolkit”. Join NADRA today.

About NADRA:

The North American Decking and Railing Association is the voice of the decking industry, representing the interests of deck builders, inspectors, and manufacturers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. www.NADRA.org

© Copyright 2019 North American Deck and Railing Association. All rights reserved.

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May is Deck Safety Month®

Contact: Michael Beaudry
Phone: 215-679-4884
Email: Info@NADRA.org

Love Spending Time Outdoors? NADRA Encourages you to Check Your Deck®

During Deck Safety Month® and throughout the year, homeowners can take advantage of resources and tools from the North American Decking and Railing Association to ensure the security and longevity of their decks.

Quakertown, PA –  (April 30th, 2019) –  May is Deck Safety Month ® , the perfect time for homeowners to ensure their decks are in top condition for the season ahead. The North American Decking and Railing Association (NADRA) invites consumers to Check Your Deck ®  using resources such as the 10-Point Consumer Checklist.

With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired. “It’s crucial for homeowners to verify the integrity of their deck to ensure user safety as well as help extend the deck’s life-span, improve appearance, and increase livability,” says Michael Beaudry, executive vice president of NADRA. “We’re proud to offer an array of tools to help consumers check their decks as well as connect with building professionals with the know-how to identify and remedy potential problems.”

Consumers can visit NADRA.org to take advantage of resources to Check Your Deck ® , including:

10-Point Checklist: Homeowners can download the 10-Point Deck Safety Consumer Checklist , a step-by-step guide to visually inspecting the deck for safety concerns such as corroding fasteners, decaying materials, loose railings, inadequate lighting, and more. Though not a replacement for a professional deck inspection, the checklist is a helpful tool to assist homeowners.

Find an Inspector: NADRA and the American Society of Home Inspectors (ASHI) offer building professionals the NADRA Deck Inspection Certification Course, which certifies the recipient has undergone training specific to conducting proper, thorough deck inspections. Consumers can search for a certified inspector in their area by browsing the Inspectors Directory here.

Find a Builder: NADRA deck builders adhere to a strict code of ethics and are required to submit proof of licensing and insurance as required by their state. Homeowners can search for qualified deck builders at www.NADRA.org.

Visit NADRA.org to access all of NADRA’s Deck Safety Month® resources.

About NADRA:

The North American Decking and Railing Association is the voice of the decking industry, representing the interests of deck builders, inspectors, and manufacturers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. www.NADRA.org

© Copyright 2019 North American Deck and Railing Association. All rights reserved.

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Is Your Business Prepared for Deck Safety Month®?

May is Deck Safety Month®

Did you know that NADRA provides members a plethora of FREE marketing materials for this annual deck safety initiative? They are available now in the members section of NADRA.org. *Only current members of NADRA have access to these marketing tools. If you think your membership is expired, please take care of your renewal online.

Join NADRA in promoting Deck Safety Month® by Becoming an Official Deck Safety Ambassador! 

If you are interested in becoming an official “Deck Safety Ambassador”, sponsorship opportunities are available now to become an official sponsor / ambassador. Follow this link to learn more about this opportunity.

*Please be sure to forward this email to your marketing and public relations departments. The NADRA website is NEW! If you haven’t been to the site in a while, be sure to hit your refresh button and delete your cache!

Here is what you will find in the members section:

  • Deck Safety Month® Press Release Templates
  • Deck Safety Month® and Check Your Deck® Logos
  • NADRA 10-Point Consumer Checklist
  • Customizable Banners for you to place on your website
  • Customizable Graphics (sized according to social network) to use on Facebook and Twitter during the month of May (over 30 visual graphics!) 
  • Quick links to all the tools you need to market the deck safety program to your customers and prospects
  • Even more updates will be added in the next week!

***Over the next several days, we will be adding a few items to this list, so be sure to hit the refresh button from time to time to see what we’ve added to the toolkit. 

We will be sending several emails starting now and throughout May. As a member of NADRA, you will receive a copy of all of these communications. You are welcome to use these emails and communications to promote your own deck safety initiatives and ads to your family, friends, fans and clients. 

As a reminder, always use the registered trademark ® symbol when using the phrases “Deck Safety Month” and “Check Your Deck”.

*If you forget your member ID and Password, please call us at: 215-679-4884, or send an email to: Info@NADRA.org

Click the banner above to access the toolkit
Click the banner above to sign up for a customized toolkit

Worthy of a mention: Over the years, we have found that many of our members want to utilize this plethora of marketing materials, but they do not have the manpower to customize it. As a marketing service, there are 2 packages available for current members of NADRA to choose from:

$799 Package Includes: 

  • Customized press release (with your logo, image, quotes and contact info) 
  • Deck safety flyer (with your logo, images and contact info)
  • Customized social media graphics for Twitter, Facebook & Instagram (with your logo, images and contact info).
  • Customized deck safety HD 720p video – (includes your logo, product / project images, contact info, tag-lines, etc)

$499 Package Includes: 

  • Customized press release (with your logo, image, quotes and contact info) 
  • Deck safety flyer (with your logo, images and contact info)
  • Customized social media graphics for Twitter, Facebook & Instagram (with your logo, images and contact info).

Sign up today to get started. ***Please don’t wait to sign up. Many members have ordered their customized marketing toolkits. The team will need time to put this together for you. Click here for more info. 

Call for 2019 Deck Safety Ambassadors

Deadline: April 30th, 2019

May is Deck Safety Month®

Join NADRA in promoting Deck Safety Month by becoming an official Deck Safety Ambassador! Platinum, Gold, Silver, Bronze & Partner Levels are available from $350 to the $3,000 top tier sponsor! Click the “Become a Sponsor!” button to sign up & receive your 2019 Deck Safety Ambassador Logo. Benefit packages are also highlighted within this link. Customized Deck Safety Toolkits are also back again this year. Follow the link to learn more. Please email Info@NADRA.org with any questions. 

*You must be a current member of NADRA to participate. 

Deck Safety Marketing Resources are Available to Help Outdoor Living Industry Professionals

May is Deck Safety Month®, the North American Decking and Railing Association reminds professionals to take advantage of exclusive deck safety marketing resources along with press release templates, graphics, ads, social media content, flyers, and more.

The North American Decking and Railing Association (NADRA) offers industry professionals and inspectors a breadth of resources, including a comprehensive toolkit, marketing materials, and inspection checklists.

  • 10-point consumer checklist
  • Deck Evaluation Form: A step-by-step guide to evaluating the integrity of the deck structure, stairs, surface, and railings. A downloadable form and online form (BETA) are available to members and non-members.
  • Certified inspector program: NADRA is working diligently with ASHI, The American Society of Home Inspectors, as well as, AIBD, The American Institute of Building Design. The associations are working towards educating and certifying thousands of industry professionals to meet the need for inspecting the millions of decks that are past their useful life. Classes are available for scheduling.
  • Deck Safety Ambassadors: Help spread the word about deck safety by becoming a Deck Safety Ambassador. Sponsors gain access to an exclusive Ambassador logo and marketing benefits to further promote their businesses.
  • Homeowner resources: Builders can download the 10-Point Deck Safety Consumer Checklist to pass along to customers. Though not a replacement for a professional deck inspection, the checklist can assist homeowners and provide reference during other times of the year.

Communicating safe decking standards remains a top priority for NADRA. We continue to focus our efforts on educating both pros and consumers on proper deck installation practices as well as on consistent deck inspections. At the same time, we know that deck safety offers professionals in the industry a great opportunity to market their business, so we’ve provided all of the tools to help you do just that. If you have any questions, please reach out. You can contact the team at NADRA by calling: 215-679-4884 or sending an email to: Info@NADRA.org

Just a small sampling of the many marketing resources available in the members section of NADRA.org: 

Flyer: 

Facebook Visual Graphic: 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

AZEK Building Products Joins with NADRA to Encourage Homeowners to Check Your Deck® During Deck Safety Month® in May

SKOKIE, Ill.May 3, 2018 /PRNewswire/ — Now that spring is here, everyone will want to enjoy their decks as much as possible.  However, older decks or those with structural issues could be at risk for collapse, causing serious injury to you and your loved ones.  The North American Deck and Railing Association (NADRA) is partnering with AZEK Building Products during Deck Safety Month® in May to promote deck safety.  AZEK, a world leader in decking with the AZEK® and TimberTech® brands, recommends homeowners Check Your Deck® before those fun outdoor barbecues.

Contractors can use a different color edge board to show a change in elevation as an extra safety measure. Shown: TimberTech Antiqua Gold with Antigua Palm accent.

“Our first priority is homeowner safety,” says Bruce Stanhope, Vice President, Research and Development, AZEK Building Products.  “Because decks are exposed to extreme weather and temperatures over the years, they need to be inspected by a professional home inspector for structural integrity to ensure they are safe and strong.”

NADRA’s Michael Beaudry, executive vice president, agrees. “With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired,” he says. “Consider the snowfall from the past year– the heavy loads cause additional stress on outdoor structures and create a need to re-evaluate.”

Special attention should be placed on older decks built before codes and safety were enforced. “AZEK is dedicated to consumer safety at all levels, so we have an entire department devoted to code compliance,” Stanhope noted. “Homeowners should make sure their decking meets residential code listings and that railings are strong and certified for load bearing.”

“AZEK and TimberTech brands are protected with capped technology for resistance to weather, and for high-performance and low-maintenance,” says Stanhope. “However, you never know what is happening within the substructure, so the Check Your Deck® reminder helps to ensure a safe deck season.”

Check out NADRA’s “10-Point Consumer Safety Checklist” for tips on making decks safer at www.NADRA.org.  Or, to learn more about AZEK Building Products, visit www.azek.com.

About AZEK® Building Products:
AZEK Building Products, a division of The AZEK® Company, is a leader in the development of premium, low-maintenance exterior building products. Available to a worldwide audience, our product lines span AZEK® Deck, Rail, Trim, Moulding, Porch, Pavers, and Adhesives, as well as capped wood composite decking and railing under the TimberTech® name. Both brands, synonymous with quality and innovation and made in America, lead their market areas by continually reinventing product lines and redefining entire product categories. For more information about AZEK, visit www.azek.com. For more information on TimberTech, visit www.timbertech.com.

About NADRA:
The North American Decking and Railing Association is the voice of the decking industry, representing the interests of deck buildersinspectorsmanufacturers, dealers/distributors, lumberyards, wholesalers, retailers, and service providers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources.

SOURCE AZEK Building Products

NADRA Announces Deck Safety Campaign

This year, Hanley Wood is a Bronze Level sponsor of the trade association’s efforts to make new and existing decks safer.

In the spring, with warm weather slowly spreading northward, more and more people refocus on outdoor living and resume using their decks. That’s one of the reasons why NADRA has designated May as its official Deck Safety Month. The campaign goal is to educate consumers, industry professionals, and inspectors about proper deck installation, and to promote the importance of annual inspections. To help in those efforts, NADRA has set up a deck safety page on its website, where you can find an easy-to-follow 10-point safety checklist for homeowners, a longer deck evaluation form (including an online version) and training for pros and home inspectors, and links to its deck safety ambassador program, introduced last year. By the way, Hanley Wood (the parent company of PDB) recently announced that it is a Bronze Level sponsor of the program. You can learn more about the program and sponsorship opportunities here.

Read the original article here.

 

 

Deck Safety Marketing Resources now Available to Help Outdoor Living Industry Boost Business this Spring

FOR IMMEDIATE RELEASE

Contact: Michael Beaudry

Phone: 215-679-4884

Email: Info@NADRA.org


In honor of Deck Safety Month®, the North American Decking and Railing Association reminds professionals to take advantage of exclusive deck safety marketing resources along with press release templates, graphics, ads, social media content, flyers, and more.

Quakertown, PA – “With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired.” Says Michael Beaudry, executive vice president of NADRA. This means big business opportunities for deck builders, remodelers, inspectors and contractors to promote deck inspections, ensuring homeowner safety while simultaneously building their own brand.

The North American Decking and Railing Association (NADRA) offers industry professionals and inspectors a breadth of resources, including a comprehensive toolkit, marketing materials, and inspection checklists.

“May is Deck Safety Month®-along with prime outdoor living season-and that presents a perfect chance for savvy pros to market their business,” says Beaudry.

The non-profit trade association offers the following resources for building professionals to leverage during Deck Safety Month® and throughout the year, including:

  • The 2018 official deck safety toolkit. This NADRA-member benefit includes:
    • Deck Safety Month® Logo
    • Check Your Deck® Logo
    • 2018 Deck Safety Ambassador Logo (for official ambassadors only) learn more here about the ambassador program
    • 10-point consumer checklist
    • Link to online deck inspection form
    • Social media content for your use
    • Customizable press release templates
    • Customizable flyer all about deck safety
    • Customizable social media, infographics, and web graphics
    • Tips and guidelines to make the most out of Deck Safety Month®
  • Deck Evaluation Form: A step-by-step guide to evaluating the integrity of the deck structure, stairs, surface, and railings. A downloadable form and online form (BETA) are available to members and non-members.
  • Certified inspector program: NADRA is working diligently with ASHI, The American Society of Home Inspectors, as well as, AIBD, The American Institute of Building Design. The associations are working towards educating and certifying thousands of industry professionals to meet the need for inspecting the millions of decks that are past their useful life. Classes are available for scheduling.
  • Deck Safety Ambassadors: Help spread the word about deck safety by becoming a Deck Safety Ambassador. Sponsors gain access to an exclusive Ambassador logo and marketing benefits to further promote their businesses.
  • Homeowner resources: Builders can download the 10-Point Deck Safety Consumer Checklist to pass along to customers. Though not a replacement for a professional deck inspection, the checklist can assist homeowners and provide reference during other times of the year.

“Communicating safe decking standards remains a top priority for NADRA,” Beaudry says. “We continue to focus our efforts on educating both pros and consumers on proper deck installation practices as well as on consistent deck inspections. At the same time, we know that deck safety offers professionals in the industry a great opportunity to market their business, so we’ve provided all of the tools to help them do just that.”


About NADRA:

The North American Decking and Railing Association is the voice of the decking industry, representing the interests of  deck builders, inspectors, manufacturers, dealers/distributors, lumberyards, wholesalers, retailers, and service providers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources.

Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources for industry professionals. *You must be a current NADRA member to access the “toolkit”. Join NADRA today.

© Copyright 2018 North American Deck and Railing Association. All rights reserved.

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Check Your Deck® During Deck Safety Month® in May

FOR IMMEDIATE RELEASE

Contact: Michael Beaudry

Phone: 215-679-4884

Email: Info@NADRA.org


Check Your Deck® During Deck Safety Month® in May

QUAKERTOWN, PA – (April 24th, 2018) –The North American Deck and Railing Association declared May as Deck Safety Month®. Each year, NADRA raises awareness about the importance of checking your deck through a national deck safety campaign.

NADRA’s Deck Safety Campaign creates an opportunity to: Educate. Inspect. Correct; ultimately, helping to prevent injuries and bringing an awareness to the importance of regular deck inspections.

“Your roof has a life expectancy. Your windows have a life expectancy. What about your deck?” Says Michael Beaudry, executive vice president of NADRA. “Consider the snowfall accumulations from just this past year. These heavy loads cause additional stress on outdoor structures and create a need to evaluate. It’s time to Check Your Deck®!”

Just like other products exposed to the environment, over time your deck will need to be replaced. Asphalt shingles have a life expectancy of about 20 years*.  Aluminum and vinyl windows are expected to last 15-20 years*. Beaudry continues… “With more than 50 million decks in the U.S., it is estimated that 25 million decks are past their useful life and need to be replaced or repaired.”  It’s important for homeowners to check their deck on a yearly basis.

Educate: NADRA has created campaigns and educational programs, along with certifications for home inspectors, deck builders, remodelers, builders, code officials, engineers, architects, distributors, lumberyards and manufacturers to improve proper installation practices. NADRA’s Deck Evaluation/Certification Program has educated hundreds of Home Inspectors to help evaluate unsafe structures. Read more about the class here.

Inspect: Homeowners should consider a professional deck inspection. “A professional inspector will thoroughly examine your deck, provide information on your deck’s capacity limits, identify any dangerous problem areas and give you a map of what to keep your eye on in the future,” says Beaudry. Older decks require closer scrutiny and regular inspections. Many decks were built before code requirements were established to protect consumers. Some of these older decks may have deck-to-house attachments using only nails instead of the current recommended construction using deck tension hardware that greatly helps in the prevention of ledger failures. Deck inspection requires special knowledge, expertise and experience.

NADRA is working diligently with ASHI, The American Society of Home Inspectors, as well as, AIBD, The American Institute of Building Design. The associations are working towards educating and certifying thousands of industry professionals to meet the need for inspecting the millions of decks that are past their useful life. Homeowners can search for qualified inspectors at www.NADRA.org.

Correct: Through the evaluation and inspection of your deck, repairs and/ or replacement should be addressed. NADRA deck builders adhere to a strict code of ethics and are required to submit proof of licensing and insurance as required by their state. Homeowners can search for qualified deck builders at www.NADRA.org.


About NADRA:

The North American Decking and Railing Association is the voice of the decking industry, representing the interests of  deck builders, inspectors, manufacturers, dealers/distributors, lumberyards, wholesalers, retailers, and service providers alike. NADRA’s mission is to provide a unified source for the professional development, promotion, growth, and sustenance of the deck and railing building industry in North America so that members can exceed the expectations of their customers. Visit www.NADRA.org to access all of NADRA’s Deck Safety Month® resources.

*Source: National Association of HomeBuilders/Bank of America Home Equity, Study of Life Expectancy of Home Components 2/07.

© Copyright 2018 North American Deck and Railing Association. All rights reserved.

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