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August 2nd, 2017
N E W S   R E L E A S E
DATE:  August 2, 2017
CONTACT:  Jim Groff, 717.852.4842
jcgroff@wolfhomeproducts.com
www.wolfhomeproducts.com

WOLF HOME PRODUCTS INTRODUCES WOLF OUTDOOR LIGHTING

New deck and rail accents add style and simplicity to outdoor spaces

(YORK, Pa.) — Wolf Home Products today announced the launch of Wolf Outdoor Lighting, a series of easy-to-install deck and rail accent products that are available now in all of Wolf’s building products service areas. Wolf is a leading provider of building products and one of largest suppliers of kitchen and bath cabinets in the U.S.

Wolf Outdoor Lighting adds beauty and ambiance to any decking or railing layout with a simple “plug-and-play” assembly. This assembly, plus a single low-voltage power supply, enables homeowners to create a variety of configurations without the need for wire cutting, electricians, or permits. With LEDs rated for 50,000 hours, dusk-to-dawn light sensors, and remote dimmer switches, Wolf Outdoor Lighting is energy efficient as well as attractive.

 Wolf Outdoor Lighting products are compatible with all Wolf Rail and Westbury Rail products and include stair and side lights, under-rail lights, strip lights, post cap lights, as well as all wiring harnesses and connections. Other key features of Wolf Outdoor Lighting include:

  • Three options for post cap sizes (2”, 2.5”, 4”)
  • Available in three colors: white, black, and textured black
  • Most products available via Quick Ship delivery
  • Five-year warranty

By adding Wolf Outdoor Lighting, Wolf has further expanded the range of selection and accents that independent dealers can offer their customers. The company has launched Wolf-branded decking, railing, cabinets and trim — all successful, made-in-America product lines introduced in the past six years and available exclusively through 3,000+ independent dealers.

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About Wolf    Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com.

December 8th, 2016

N E W S   R E L E A S E

 

DATE:                       December 8, 2016

CONTACT:             Jim Groff, 717.852.4842, jcgroff@wolfleader.com

                    

WOLF HOME PRODUCTS AND PRIMESOURCE EXPAND DECKING DISTRIBUTION AGREEMENT

Wolf PVC decking will now be available in Wisconsin, Iowa, Illinois and Indiana

 

IRVING, Texas  — Wolf Home Products today announced a new agreement with PrimeSource Building Products to expand the distribution of Wolf’s PVC decking to customers throughout the Midwest.

Per the new agreement,  PrimeSource will immediately expand distribution through its Chicago center, which services dealers in eastern Wisconsin, Iowa, Illinois and northern Indiana.  PrimeSource has been distributing Wolf decking through parts of the Midwest since August 2016 via its Minneapolis distribution center.

“Our partnership  with PrimeSource has been a successful one,” said Robert Lett Sr., Wolf Home Products’ Vice President of National Sales & Marketing.  “PrimeSource has shown itself to be a favored distributor in the Midwest, PVC decking is a favorable product, and Wolf has a unique, high-quality product with the supply to keep up with demand in this expanded area.”

 

Early in 2016, Wolf Home Products and PrimeSource conducted extensive research on the market and found a widespread acceptance of synthetic decking in the Midwest. Lett  spoke with numerous independent contractors and dealers in the areas serviced by PrimeSource. Through these conversations,  Lett discovered an overwhelmingly positive response to the Wolf-branded PVC decking products.

 

Wolf PVC Decking is strong and lightweight, featuring polyvinyl chloride (PVC) and an acrylonitrile-styrene-acrylate (ASA) capstock for superior durability. It is available in the Tropical Hardwood and Seaside Collections and in eight colors.

 

“This partnership allows us to expand our offering contiguously, and in doing so, to better serve  our customers,” said Tim Schory, Regional VP /PrimeSource.

 

 

Click here to view more information about WOLF PVC Decking on WOLF’s website.

 

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Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com.

About PrimeSource Building Products, Inc.   Founded in 1938, PrimeSource is a leading manufacturer and international distributor of building products. With 33 distribution centers in the U.S. servicing the residential and commercial new-construction and remodeling markets. PrimeSource is the benchmark in the industry. Supported by our international service and distribution capabilities, PrimeSource owns some of the most recognize and trusted building product brands. Our Grip-Rite® and Pro-Twist® product lines offer premium building materials and proprietary solutions for every level of expertise and building need. Winner of several industry awards and recognition, PrimeSource is America’s distributor of building products. For more information please visit primesourcebp.com, grip-rite.com, protwist.com or call (800) 676-7777.

September 21st, 2016
N E W S   R E L E A S E

 

DATE:                    September 21, 2016

 

CONTACT:           Jim Groff, Vice President of Marketing, Wolf Home Products 717.852.4842jcgroff@wolforg.net
 

WOLF HOME PRODUCTS TO UNVEIL HISTORIC ROLLOUT OF NEW PRODUCTS AND SERVICES AT 2016 REMODELING SHOW

(YORK, Pa.) —Wolf Home Products today announced it will be introducing the largest single expansion of products and dealer support services in the company’s history at the Remodeling Show/Deck Expo/JLC Live 2016.  Wolf Home Products is a leading supplier of kitchen cabinets and building products in the U.S.

The Remodeling Show, which will run October 5-7 at the Baltimore Convention Center, is a three day event sponsored by the National Association of Homebuilders, the North American Deck and Rail Association and Remodeling magazine featuring educational conference programming, professional development and product exhibition.

Heading the list of Wolf’s new products is Wolf Transition, Wolf Home Products’ new line of full-access cabinets, one of the most sought-after styles of cabinetry on the market. Wolf Transition cabinets present not only simplicity and contemporary style, but also increased storage, easier access and a more efficient use of space. Wolf Transition cabinets will be available in 17 door styles and 37 finishes.

In addition to Transition, the Wolf Home Products exhibit at Booth 2204 will feature:

  • Terrace, Wolf’s brand new decking collection, featuring 5 capped composite decking colors
  • Two new Tropical Hardwood PVC decking colors and two new PVC porch colors
  • Two new door styles to the Builders Mark cabinet line
  • Block-It housewrap from Kimberly-Clark
  • New Boral Siding products
  • A roll-out of Wolf Home Products’ new website, which will offer much greater interactivity, streamlined navigation, and a wide range of fresh content

Visitors to Wolf Home Products’ booth will be among the first to see and handle the new products and talk with the team of Wolf Home Products experts.   For more information, click here for the JLC Live website.

For more information about Wolf Home Products, visit www.wolfhomeproducts.com

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About Wolf Home Products    Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com.

May 11th, 2016

N E W S   R E L E A S E

DATE:                 May 10, 2016

CONTACT:          Jim Groff, 717.852.4842jcgroff@wolfleader.com

              

WOLF HOME PRODUCTS UNVEILS NEW LOGO,

REBRANDING EFFORT

Updated look highlights company’s independent streak and “forward-looking” spirit

(YORK, Pa.) — Wolf Home Products spent the past several years transforming itself into a platform for growth and innovation. Now, it has a new look to match.

Wolf Home Products unveiled its new logo recently — part of a wide-ranging rebranding effort that will amplify Wolf’s strengths in the marketplace as it refreshes the company’s most visible representation. Wolf Home Products delivers Wolf-branded lines and other high-quality cabinetry and building materials to more than 4,000 dealers.

The company’s new logo features a clean design, a dominant “W,” and its signature “howling wolf” silhouette — a symbol that dually represents Wolf’s independent streak and its commitment to independent building materials dealers.

Wolf President and CEO Craig Danielson said the new logo captures the company’s innovation and forward-looking spirit.  The rebranding will also continue to boost Wolf’s profile among contractors and homeowners, who have fueled the company’s recent growth.

“Wolf has successfully established itself as a leading supplier of American-made products available through independent dealers. Our Wolf-branded product lines have enabled us to rapidly expand our geographical footprint,” Danielson said. “This is the ideal time to introduce a new look-and-feel that represents the spirit of a company on the move.”

The rebranding effort is the company’s first in years and the most extensive in decades for a company with roots that stretch back to 1843. In the coming months, the rebranding effort will extend to Wolf product packaging, sales materials, a new company website, displays, and much more.

The company currently delivers a wide range of Wolf-branded lines, including decking, railing, kitchen cabinets, vanity tops, trim and moulding, and more. Wolf Home Products continuously seeks to expand and modify its product offerings to meet the needs of independent dealers and the contractors they serve.

For more information on the company, visit wolfhomeproducts.com.

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Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com.

August 13th, 2015

N E W S   R E L E A S E

DATE:  August 13, 2015

CONTACT:

Jim Groff

717.852.4842

jcgroff@wolfleader.com

www.wolfleader.com

 

Joe Person Joins WOLF as Chief Financial Officer

(York, Pa.) – WOLF, the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products, today announced the hiring of Joe Person as Chief Financial Officer.

Person will oversee the evaluation of WOLF’s fiscal function and performance, as well as develop operational and organizational financial strategies.

His past experience includes serving as a commercial banker in M&T Bank’s Middle Market Group supporting a large customer portfolio in the Southeast Pennsylvania region.

Person also served as a Naval Intelligence Officer for Navy Seal Team Ten, the Office of Naval Intelligence, and the National Security Agency.  He graduated with a Bachelor of Science from the United States Naval Academy and an MBA from the University of Maryland.

Person is active in the community and serves as a board member of the United States Naval Academy Susquehanna Valley Alumni Chapter.

“We are extremely pleased to have someone with Joe’s experience join the WOLF team,” said Craig Danielson, president and CEO of WOLF.  “Joe represents another important step in WOLF’s continued growth and process improvement.”

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About WOLF    WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 33 states.   Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.

 

January 21st, 2015

N E W S   R E L E A S E

DATE:                        January 19, 2015

CONTACT:               Jim Groff, 717.852.4842, jcgroff@wolfleader.com

 

WOLF EXPANDS AVAILABILITY OF BUILDERS MARK CABINETS, ADDS PAINTED WHITE FINISH

Value-price cabinet line offers kitchen-at-a-time delivery in just 14 days

 (York, Pa.) — WOLF Home Products today announced it will add a Painted White finish to the three existing colors in its Builders Mark line of cabinets. The new finish was added in response to market demand and dealer requests.

WOLF also announced it would expand the service area for Builders Mark cabinets, based on rising demand for the popular value-priced line. The new Painted White finish will be available in 28 eastern, mid-western and southern states. All four of the line’s finishes will be available in the original Builders Mark service area, which includes 11 southern states.

WOLF is the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products along the East Coast.

Builders Mark Cabinets combine competitive pricing with durability, providing superior value for light commercial, multifamily and price-sensitive projects. WOLF created Builders Mark to provide a reliable U.S.-made alternative to cabinets manufactured overseas.

One huge advantage:  customers can order Builders Mark Cabinets by the truckload or kitchen-at-a-time, and receive them in 14 business days or less. Like all WOLF Home Products, Builders Mark Cabinets are available only from independent dealers.

Key features of all Builders Mark Cabinets:

  • Solid maple face frames with 1/2″ industrial grade furniture board to provide strength and stability
  • Four colors: Harvest Brown, Espresso, Auburn and new Painted White
  • Durable finish that resists scratches, dents and dings
  • Fully adjustable 1/2″ shelves and fully concealed self-closing hinges

WOLF’s expansion of Builders Mark Cabinets is the latest step in a major strategic shift that began in 2010. That year, WOLF began the transition from a traditional two-step distributor to a sourcing company that focuses on identifying or developing products designed solely to meet the needs of independent dealers.  Today, WOLF delivers products and programs to more than 3,000 pro dealers across 33 states. 

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 About WOLF    WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 33 states.  Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.

 

November 12th, 2014
N E W S   R E L E A S E

 

DATE:  November 11, 2014
CONTACT:  Jim Groff, 717.852.4842
jcgroff@wolfleader.com
www.wolfleader.com

WOLF ADDS YORK DOOR STYLE TO CLASSIC CABINETS

Company also introduces enhancements to entire cabinet line

  (York, Pa.)WOLF Home Products today announced the addition of a new door style for its WOLF Classic Cabinet line: the York door in painted white.  WOLF is the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products along the East Coast.

The York door is a transitional design, blending traditional and contemporary design features, broadening its appeal to a variety of design tastes.  The York Door was developed specifically to meet a marketplace need, with input from more than 150 designers and customers. The York door features:

  • Decorative flat panel
  • 5-piece drawer head
  • Full overlay
  • Wood dovetailed drawer
  • Real American maple doors
  • Soft-close door/drawer
  • Full extension, undermount glides
  • MDF center panel

WOLF Classic Cabinets —introduced in 2011 —are made in the United States from hand-selected American maple, and were created to offer higher quality and faster delivery than cabinets built overseas.  Noteworthy recent additions to the Classic Cabinet line include:

  • U.S.-made Grass® drawer glides and door hinges
  • Post catalytic paint finish that resists dings and scratches
  • Stronger miter joints

WOLF developed the Classic Cabinets line as part of a major strategic shift that began in 2010, when WOLF began the transition from a traditional two-step distributor to a sourcing company that focuses on identifying or developing products designed solely to meet the needs of independent dealers.

Today, WOLF develops products and programs that enable 3,000 pro dealers across 33 states. For more information, visit the WOLF Home Products website.

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 About WOLF    WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 33 state.   Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.

November 11th, 2014

N E W S   R E L E A S E

DATE: November 10, 2014
CONTACT: Jim Groff, 717.852.4842
jcgroff@wolfleader.com
www.wolfleader.com

 Sean French Joins WOLF as Outside Sales Consultant

(York, Pa.) –WOLF, the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products in 33 states, today announced the hiring of Sean French as the company’s newest building products outside sales consultant.  In his new role, French will be responsible for WOLF’s northeastern PA and Long Island sales territory.

French, formerly of Boston Cedar, Huttig and Black Millwork, brings over ten years of building industry sales experience to WOLF.

“We are extremely pleased to have someone of Sean’s experience and character join the WOLF team as we expand our building products sales penetration,” said Mike Sessinger, Senior Vice President of Sales.  “Sean represents another important step in our drive to bring superior products and services to dealers in the region.”

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About WOLF    WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 33 states.   Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.

 

October 8th, 2013
N E W S   R E L E A S E
 
DATE: October 8, 2013 
CONTACT:  Jim Groff
717.852.4842
jcgroff@wolfleader.com
www.wolfleader.com
 

WOLF LAUNCHES YOUTUBE CHANNEL FOR CONTRACTORS

Online video library shows proper installation techniques, offers how-to tips

(York, Pa.) — WOLF established its own YouTube channel, which features a variety of videos providing installation tips and other detailed information on WOLF Home Products. WOLF is the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products in 28 states along the East Coast.

 “Contractors are busy people. We wanted to give them a way they can actually see a WOLF Home Products installation whenever they choose,” said Jim Groff, Executive Vice President and Chief Marketing Officer of WOLF. “With the proliferation of smart phones and tablets, they can even view a video from their jobsite.”

The WOLF YouTube channel gives contractors 24/7 online access to videos that cover how to install WOLF PVC Decking, how to cover an existing wooden post with a WOLF PVC Column Wrap, an introduction to WOLF Capped Composite Decking, an overview of WOLF PVC Rail. The channel also offers other background on WOLF Home Products and the company itself.

Groff said WOLF will continue to add videos so contractors will have a comprehensive online resource packed with installation tips and other helpful information about WOLF Home Products .

Contractors and others who browse the WOLF YouTube channel  can view videos, share comments with colleagues, or suggest topics for future WOLF videos.

For additional information on WOLF Home Products or to locate an independent dealer, visit www.wolfhomeproducts.com.

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About WOLF  WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 28 states in the Eastern and Midwestern U.S. Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com.

 

April 2nd, 2013

NEWS RELEASE:                        

FOR IMMEDIATE RELEASE

Date: April 2, 2013

Contact: Jim Groff, 717.852.4842, jcgroff@wolfleader.com

WOLF ANNOUNCES “DECK OUT YOUR DECK” FACEBOOK SWEEPSTAKES

Winner will receive a grill-and-furniture package worth more than $1,400

 

 (York, Pa.)WOLF today announced it would give away a grill-and-furniture package worth more than $1,400 through a Facebook-only sweepstakes.  Visitors to WOLF’s Facebook page who are over the age of 21 may enter the contest by completing a simple form. WOLF is the largest supplier of kitchen cabinets in the U.S. and a leading provider of building products in the eastern United States.

 

One grand prize winner will receive one Char-Broil 6-burner gas grill and one Southwick 7-piece outdoor dining set to “deck out” their deck.

 

Anyone over the age of 21 residing in Connecticut, Delaware, Georgia, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, North Carolina, Pennsylvania, Rhode Island, South Carolina, Vermont, and Virginia may enter. The sweepstakes will end May 31.

 

This is the fifth WOLF Facebook sweepstakes in the past three years. Previous giveaways have included a decking package, a bathroom remodel package and a trip for two to one of several architecturally notable cities in the U.S.

 

Today, WOLF develops products and programs that enable 3,000 pro dealers across 28 eastern and central states to differentiate from big-box competitors.

 

For more information about WOLF, visit www.wolfleader.com.

 

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About WOLF   WOLF provides kitchen and bath cabinetry and building materials, marketing and sales support and financial services exclusively to independent dealers in 28 states in the Eastern and Midwestern U.S. Since its founding in 1843, York, Pa.-based WOLF has evolved into a sourcing company that offers American-made, WOLF-branded products and other high-quality product lines.  Learn more about WOLF at www.wolfleader.com and www.wolfhomeproducts.com