Fiberon Announces Strategic Partnership with Wolf Home Products, Expanding US Distribution of Capped Composite Products

November 12th, 2018

NEW LONDON, NC – Fiberon®, an innovation leader in capped composite decking, railing, cladding, and fencing, announces an exciting partnership with Wolf Home Products. Based in York, Pennsylvania, Wolf Home Products is a national provider of privately sourced and select branded kitchen, bath, and building products. The company maintains multiple distribution centers, has 3500 dealers throughout the United States and Canada, and boasts a 99.5% accuracy rate for service. Wolf Home Products will distribute Fiberon capped composite decking, railing, and cladding throughout the Northeast, mid-Atlantic, and North and South Carolina.

“Wolf Home Products has a remarkable 175-year history in building products and a renowned customer-centric focus on distribution, sales support, and service,” says Christopher Hayn, Fiberon Vice President of Sales. “We foresee tremendous opportunities for both companies within the fastest-growing segment of the wood-alternative decking and railing market.”

“Wolf Home Products is very excited to partner with Fiberon to provide our independent dealers and their contractor and homeowner customers with industry-leading products, programs, and support,” says Craig Danielson, President and CEO of Wolf Home Products.

“Fiberon’s innovative and entrepreneurial spirit combined with Wolf’s commitment to end-to-end execution and support will produce an exciting partnership in 2019 and for years to come,” notes Danielson.

Founded in 1843, Wolf Home Products offers independent dealers a dynamic product mix focused on quality, reliability, and value, all backed by an iron-clad commitment to courteous, consistent service. A standard-bearer for exceptional aesthetics, durability, and eco-friendliness, Fiberon products give homeowners the warmth and beauty of natural wood without all the work. In addition, the North Carolina-based company developed the first multi-chromatic embossed boards, the first stain and fade warranty, and an exclusive five-year labor warranty for contractors.

About Fiberon
Founded in 1997, Fiberon is a leading U.S. manufacturer of wood-alternative decking, railing, cladding, and fencing distributed worldwide. Fiberon products are available in a wide range of styles and price points, all providing the warmth and beauty of natural wood without the costly, time-consuming maintenance. Fiberon products are free of toxic chemicals and contain up to 94% recycled content. Recognized as an “Eco-leader” by Green Builder magazine, Fiberon maintains operations in North Carolina and Idaho. For more information, visit fiberondecking.com and follow Fiberon on FacebookInstagramPinterestTwitter, and YouTube.

Fiberon is part of Fortune Brands Home & Security, Inc. (NYSE: FBHS), which creates products and services that help fulfill homeowners’ dreams and make people feel more secure. The Company’s trusted brands include Therma-Tru® Doors, Fiberon®, Master Lock® and Sentry® Safe under the Doors & Security segment; Moen®, Riobel®, ROHL®, Perrin and Rowe®, Shaws® and Victoria + Albert® under the Global Plumbing Group (GPG); and MasterBrand Cabinets®. Fortune Brands holds market leadership positions in all of its segments. Fortune Brands is part of the S&P 500 Index. For more information, please visit www.fbhs.com.

About Wolf Home Products
Wolf Home Products is a global sourcing company built on more than 175 years of experience. They are one of the largest suppliers of Kitchen and Bath cabinetry in the nation, as well as a leading supplier of Outdoor Living and Building Products. Vast inventories and smart logistical solutions combine to provide unmatched product availability and delivery speed. Wolf Home Products conforms to ISO International Standards, instilling customer confidence and guaranteeing a culture of continuous improvement.

WOLF HOME PRODUCTS INTRODUCES WOLF DISTINCTION RAILING 

N E W S   R E L E A S E,

DATE: April 11, 2018

CONTACT: Jim Groff, 717.852.4842, jcgroff@wolfhomeproducts.com

WOLF HOME PRODUCTS INTRODUCES WOLF DISTINCTION RAILING 

Versatile new product combines the look of natural wood, innovative bracketing technology

 

(YORK, Pa.) — Wolf Home Products today announced the release of Wolf Distinction™ Railing. This new line of deck railing is made in the U.S., and combines the perennial look of real painted wood with durable, low maintenance materials. Wolf Home Products is a leading provider of building products along the East Coast and one of the largest suppliers of kitchen cabinets in the U.S.

Wolf Distinction Railing features Wolf’s unique Optibracket™ Technology, which utilizes a single bracket that can be used in four configurations — 22.5°, 45°, flat and stair — making installation simple and seamless. Once installed, the bracket is hidden from view, giving the entire railing system a flawless finish. Wolf Distinction Railing also pairs seamlessly with Wolf Outdoor Lighting.

Other features of Wolf Distinction Railing include:

  • Aluminum-reinforced top and bottom rails
  • Fast and easy, all-in-one installation kits
  • Flat rail top for beverages
  • Available in white
  • Limited Lifetime Warranty

By adding Wolf Distinction Railing, Wolf has further expanded the range of selection and accents that independent dealers can offer their customers. The company also offers Wolf-branded decking, railing, cabinets and trim — all successful product lines available exclusively through 3,000+ independent dealers.

#  #   #

Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 175 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, visit wolfhomeproducts.com

Thank you, Deck for a Soldier® Participants in MN

 

 

 

Dear NADRA Members and Supporters: 

I am extremely pleased to let everyone know that the recent Deck for a Soldier® project for the Minnesota Assistance Council for Veterans, went very smoothly and was completed in just a few days after obtaining the permit.  Several NADRA builders and suppliers all got together to create this beautiful curved deck on the home.

MVAC’s program director and administrators were extremely thankful and really could not believe that a program like ours exists.  They were overwhelmed when they thought about how many veterans will use this great outdoor space.

I would like to thank, from the bottom of my heart, everyone involved in this project for their time and or materials.  A special thank you goes out to Pat Noonan from Deck and Basement Co. for taking on the responsibilities of leading this project and Rick Wooton from Crossroads Remodeling for his contributions to the NADRA National Deck For A Soldier® committee.  Many gave so freely to this project that it was inspiring to all.   We certainly could not have gotten this project without the support of the best teams in the decking industry.  NADRA Rocks!!

Respectfully,

Bruce Verblaauw

NADRA National Deck For A Soldier® Committee – Chairman

Listed below are all of the companies and individuals who donated their time and materials:

Material Donations:

Goliath Tech – Helical Footings – Craig Weubben, Craig Elsesser

The Deck Store – Framing Lumber – Bob Heidenreich

Wolf Home Products – Decking – Bob Lett, Mark Fisher

UltraLox – Railing – Wade Burgess, Tom Allen, Tony DeRocha

Simpson Strong-Tie – Hardware & Fasteners – Nick Varien

 

Labor Donations:

Deck and Basement Co.

            Pat Noonan

            Jon Ranzau

            Eric Geister

             Joe Dillon

Crossroads Remodeling

             Rick Wooton

             Joe Gullo

Dustan Petron

AJ Warner

Ray Stugart

Mike Carson

Karter Holthusen

Jigsaw Builders

             Dave Kasper

Jake Theusch

Infinite Decks

              Mark King

              Chris Bordonaro

Pro Deck Supply

              Andrew Schmitt

Ed Messimore

To read the entire MN D4S project blog post (before and after photos, quotes from members, etc) please click here.

 

If you are interested in being involved in a D4S project, NADRA’s Deck for a Soldier® Committee is currently working on a build in NJ. You can learn more by following this link.

MN Deck for a Soldier® build will be completed just in time for Christmas

 

DECEMBER 21ST, 2017 UPDATE

The crews in MN are wrapping up the build today! Below are some pictures.  Final photos will be taken tonight when the build is complete.

A serious shout out to Bob Lett and Mark Fisher from Wolf Home Products!  They FROZE and went the distance on this build, on top of almost $7K in materials. A very special thank you to Pat Noonan from Deck and Basement Co. who has tirelessly taken the lead role in putting this entire project together & kept it on track to finish before Christmas.

Gallery of images from the MN D4S Build: 

December 19th, 2017 UPDATE

*Updated

NADRA’s Deck for a Soldier® build in MN is moving along nicely. Our friends up North could use some cheering on. You can send encouragement by posting comments below. It’s been a cold few weeks and these guys are putting in some serious hours trying to wrap up this deck in time for Christmas. 

Pat Noonan from Deck and Basement Co., his team & the crew at Jigsaw Builders installed the framing for the new deck last week. Pat Noonan took the lead in custom bending the decking for the curved front at Pro Deck Supply and Lumberyard. As you read this, the guys are on site installing the Wolf brand decking. Bob Lett, VP of National Sales for Wolf flew in to help with the build along with with Mark Fischer. The crew from Infinite Decks are assisting with the install as well.

 

DECEMBER 6TH, 2017   UPDATE

The MN D4S project is ready to rumble. 

Props need to go out to the Brawlers from Crossroads Remodeling for TCB on the existing dilapidated deck/porch that was there.  I brought lunch to give them some afternoon energy and they were raking up the last shards of wood, not quite sure how they did all that in 4 hours.

Craig and Craig (no joke) from GoliathTech got the build started installing their Helical footings with a balmy -2 windchill and snow on the ground.  Although with a fresh layer of ice out on the roads I think it took them way longer to drive there than it did to actually set the footings.

It took Mark from Infinite Decks about 2 minutes on the site to sell me on his curves.  We decided if we are going to do this thing it lets do it right, big and nice curves.  Check out his awesome renderings of the masterpiece we are about to create.

Looks like Santa Claus from the Deck Store in Apple Valley is going to give us an early Christmas present by donating all the green for the project.  Thanks Bob-we really appreciate your support!

Framing starts next week with the team from Deck and Basement and Jigsaw Builders-with a projected high of 15 on Tuesday they better be working fast to keep themselves warm…

-Pat Noonan

November 21st, 2017   UPDATE

Just a quick update as this Thanksgiving week winds down.  One of the things that we should all be thankful about are the men and women who keep our great country safe.  Please be sure to say a Thanksgiving prayer for all of our armed forces both home and abroad.

The Minnesota region has begun it’s Deck for a Soldier® project on a Veterans home.  They have torn down the old deck and are getting ready to begin the build once permits are in order.  They may still need a pledge of pressure treated lumber for the framing, so if you can help please click on this link  or contact myself or Pat Noonan.  We are also looking someone to pledge a plaque that would hang on or near this deck to acknowledge the NADRA Deck for a Soldier® program for donating the deck.  Again, please click on the provided link or contact one of us.

The Northeastern region is currently drawing up the plans and will get the permit paperwork submitted in the near future.  They are hoping to begin their build in January or February.  Once this project gets closer we will be looking for pledges for this project as well.

I hope that you all are able to spend quality time with friends and family over the Thanksgiving holiday.  Happy Thanksgiving to all!

Best Wishes,

Bruce Verblaauw – NADRA National Deck for a Soldier® Committee Chair

Cell 201-803-2909

November 17th, 2017 UPDATE:

Day 1: Tear Down:

NADRA Members, Crossroads Remodeling headed to the site for day 1 of the Deck For a Soldier® Transitional Housing project in Minneapolis. Rick and his team has a huge heart for this program.

Thank you NADRA, Pat Noonan and the other contributors for such an honorable program.” – Rick Wooton – Owner, Crossroads Remodeling

 November 15th, 2017 UPDATE:

NADRA Members begin building a deck for Minnesota Alliance Council for Veterans (MACV)
NADRA members in MN got together to plan this years Deck for a Soldier® build. They chose MACV as their recipient. This worthy organization runs multiple transitional living homes for Veterans in crisis to help them get back on their feet and back into their own independent housing.  One of their homes has an old deck that has been condemned by the City of Minneapolis and is literally falling apart.
Pat Noonan, Deck and Basement Company is leading the project with the support of many local members. Pat writes to the crews just this morning:
Welcome to NADRA and thank you for supporting this worthwhile organization. As a member for 10 years I can attest to the knowledge, friendships and networking I have gained since joining.  Great to hear that you may be interested in helping with our D4S project, I have attached information on the recipient and project details.  We are planning to demo on Friday and finalize plans early next week once we have existing deck removed.  I will send permit plans to you as soon as we have them.  Hoping to have permit and be ready for footings the week after Thanksgiving. Thanks for your support, feel free to reach out with any questions.”
Pat

 

Stay tuned for more updates.

 

 

 

 

 

 

 

 

 

 

 

November 2nd, 2017 UPDATE:

Minnesota Deck for a Soldier® Update: Several deck builders are getting ready to get the ball rolling on a Deck for a Soldier® build for the Minnesota Assistance Council for Veterans at one of their Structured Independent Living Facilities. This is a non-profit organization that helps needy and homeless veterans get back on track. We are currently looking for material and labor pledges for this project. If you would like to become involved please click on the banner to make your pledge. 

Once you fill out the pledge form we can pass your information on to the lead builder, Pat Noonan. It is important for you to fill out this pledge form so your information goes into the Deck for a Soldier® database. For those of you that pledge, please feel free to market the fact that you support NADRA’s Deck for a Soldier® program. This can help you market your products while you help us market this great program. You can also find sponsorship opportunities on the pledge form at the bottom. Thank you in advance for supporting this great cause that is very near to all of our hearts!

Bruce Verblaauw
NADRA National Deck for a Soldier Committee Chairman

 

WOLF INTRODUCES WOLF OUTDOOR LIGHTING

N E W S   R E L E A S E
DATE:  August 2, 2017
CONTACT:  Jim Groff, 717.852.4842
jcgroff@wolfhomeproducts.com
www.wolfhomeproducts.com

WOLF HOME PRODUCTS INTRODUCES WOLF OUTDOOR LIGHTING

New deck and rail accents add style and simplicity to outdoor spaces

(YORK, Pa.) — Wolf Home Products today announced the launch of Wolf Outdoor Lighting, a series of easy-to-install deck and rail accent products that are available now in all of Wolf’s building products service areas. Wolf is a leading provider of building products and one of largest suppliers of kitchen and bath cabinets in the U.S.

Wolf Outdoor Lighting adds beauty and ambiance to any decking or railing layout with a simple “plug-and-play” assembly. This assembly, plus a single low-voltage power supply, enables homeowners to create a variety of configurations without the need for wire cutting, electricians, or permits. With LEDs rated for 50,000 hours, dusk-to-dawn light sensors, and remote dimmer switches, Wolf Outdoor Lighting is energy efficient as well as attractive.

 Wolf Outdoor Lighting products are compatible with all Wolf Rail and Westbury Rail products and include stair and side lights, under-rail lights, strip lights, post cap lights, as well as all wiring harnesses and connections. Other key features of Wolf Outdoor Lighting include:

  • Three options for post cap sizes (2”, 2.5”, 4”)
  • Available in three colors: white, black, and textured black
  • Most products available via Quick Ship delivery
  • Five-year warranty

By adding Wolf Outdoor Lighting, Wolf has further expanded the range of selection and accents that independent dealers can offer their customers. The company has launched Wolf-branded decking, railing, cabinets and trim — all successful, made-in-America product lines introduced in the past six years and available exclusively through 3,000+ independent dealers.

#  #   #

About Wolf    Wolf Home Products supplies kitchen and bath, outdoor living and building products using its innovative business model. With more than 170 years of experience and a vast inventory of high-quality products, Wolf strives to accurately deliver orders in a fraction of the time to ensure unparalleled satisfaction and value. For more information, go to wolfhomeproducts.com.

NADRA Sporting Clay Tournament, a Success!

NADRA’s very first sporting clay event on June 29th in Coplay, PA did not disappoint! Although we are all slammed this time of year, we gathered together to blow off some steam with a little gun powder.  The gathering began with a few words from our main sponsors, Wolf Home Products and Sequoia Supply. This was followed with an inspiring rules and regulations overview from safety management. From pointers like, “don’t take selfies behind the line of fire” to “although it might be tempting, no shooting live game”. Lehigh Valley Sporting Clays did an outstanding job not only ensuring the safety of our group, but entertaining as well.

The course included 16 stations of side flying, sky high, jumping clay pigeons on 64 beautiful acres of an old quarry.  The course was challenging, yet fun and the camaraderie was immeasurable. Here’s what a our members had to say:

“The NADRA event at Lehigh Valley Sporting Clay’s was absolutely PHENOMENAL! What a great event, but even more so- what great attendees! Thank you NADRA for hosting something unforgettable- I cannot wait to go back next time!”

– New Member, Tayler Young, The Falcon Group

“It was a blast!  What’s better than driving around shooting guns! Wait.. Driving around shooting guns with old friends and making new ones! That’s even better. It was a great team building exercise for me and my guys and we got to share war stories about the day as well as talk about how business was rolling out this season in our NADRA region with some of the top talent in the country.  It was a great day all around. I want to thank everyone at NADRA HQ again for putting it together. Count us in for next year!”

– Builder member, Sean McAleer, DeckRemodelers.com, LLC

The day concluded with prizes for the top foursome and best shooter. Matt Breyer and Ryan Lebron, from Breyer Landscape and Construction, LLC, along with Allen Homan and Joe Dandria from Perma Column East, LLC took first place in highest scored foursome. Stan Hathorn from Royal Building Products took first place for overall highest shooter. Well done! The event was a great success and we look forward to doing it again.

Thanks to all who came out, as well as our sponsors: Wolf Home Products, Sequoia Supply, Trex Company, Inc, and Perma Column East, LLC!

Greetings Industry Associates, Bob Lett – Wolf

Greetings industry associates, outdoor living enthusiasts:
Welcome to spring! Summer is around the corner and May is Deck Safety Month®

In the U.S. we celebrate Memorial Day and in Canada we celebrate Victoria Day. Both of these May holidays are the unofficial “start” of summer in North America and with that we spend more time out on our decks. Family get togethers, graduation parties and summer vacations are just a few examples of where we might be “on the deck.”

This is a great time to market your business and remind homeowners to “Check Your Deck®” to ensure its safety. How do we do this? NADRA rolls out a plethora of marketing materials for its members to use to promote deck safety awareness (like the 10-point consumer checklist & PR templates). What better opportunity to call up local news stations, send out press releases, or offer a promotion and get your community involved with a Check Your Deck® campaign.

At NADRA HQ, interviews are coming in left and right as columnists are talking about making outdoor living improvements to those backyard havens & making sure they are safe for family and friends. We at NADRA are doing our part by directing calls and inquiries to our membership directory, and have seen a spike in traffic in the first 9 days of May to the “Find a Builder” and “Find an Inspector” section of NADRA.org.

Market indicators continue to suggest we are positioned to have a busy year- here’s to a fun and safe outdoor living season. For my Canadian friends, that’s July. Just kidding. Have a great year!

Kindest regards,
Bob Lett
Bob Lett is VP of National Sales for Wolf Home Products. He is a NADRA member and is Secretary for the NADRA Board of Directors.
Should you have any questions Bob can be reached at:

CHECK YOUR DECK® THIS MAY

CHECK YOUR DECK® THIS MAY

 

BY WOLF HOME PRODUCTS | 05.01.2017

Wolf Home Products is proud to partner with NADRA, the North American Deck and Railing Association, this month to recognize Deck Safety Month® to promote outdoor living in a beautiful and safe environment.

For many, May marks the unofficial start to summer. This means it’s time to get outside to work in the garden and start cleaning up the deck for summer BBQs. In addition to having a clean deck, it’s important to make sure you have a safe deck. Wolf and NADRA recommend homeowners Check Your Deck® this May before kicking off summer activities.

There are an estimated 40 million residential and 10 million commercial decks in the United States, with 50% of them being more than 20 years old. To ensure the safety of your family and friends, it’s important for homeowners to check their decks on a yearly basis. Outdoor structures like decks are exposed to sun, rain, snow and extreme temperature changes over the years. The need to maintain and inspect them is critical for keeping decks strong and safe and helps to avoid possible collapses.

NADRA offers a 10-Point Consumer Safety Checklist, which is an efficient way to take a good look at the different parts of the deck, with an eye to what might need maintenance, repair or replacement. Below are 10 parts to examine when you Check Your Deck®:

  1. Split or decaying wood
  2. Flashing
  3. Loose or corroded fasteners
  4. Railings and banisters
  5. Stairs
  6. Cleaning and maintenance
  7. Grills, fire pits, chimneys, heaters, and candles
  8. Lighting and electrical
  9. Outdoor furniture and storage
  10. Surrounding trees

Homeowners should also consider a professional deck inspection. A professional inspector will thoroughly examine your deck, provide information on your deck’s capacity limits, identify any dangerous problem areas and give you some insight into what to keep your eye on in the future.

It’s important to remember that older decks require closer scrutiny and regular inspections. Many decks were built before code requirements were established to protect consumers. Some of these older decks may have deck-to-house attachments using only nails instead of the current recommended construction using deck tension hardware that greatly helps in the prevention of ledger failures.

Once you Check Your Deck® and ensure it’s safe, grab your friends and fire up that grill for your first BBQ of the summer!

 

“C”​ your way to a greater influence!

By Kevin Jackson

 

Have you ever seen a leader who is on fire? A confident, charismatic, contagious and consistent winner? Well, this person probably has mastered the “C’s”. Here are a few of them!

Connection:

Great leaders realize that their success was not achieved purely based on their skill, efforts or great looks. The connection with like-minded partners, colleagues, friends and mentors all play a critical role in the development of a leader and their associated teams. However, the contrary is also true, so please be mindful. Surrounding yourself with those who may not have your best interest in mind, or who do not fit into your value system, could contribute to your demise in the long run. Start making appropriate, powerful connections today!

Confidence:

True confidence comes from failing forward and getting back in the game. It comes from hours and hours of preparation and practice in and on your craft. It hails from the acknowledgement of self-worth that you’re worthy of this opportunity and that you should be in this space at this appointed time. Confidence is knowing that you must bring your “A” game and that you are willing to put in the effort consistently to do so. We must be confident every day in our approach because the opportunity in front of us right now may never present itself again.

Credibility:

#1. Be the best at what you do. #2. Never stop at #1! Always be on time, on purpose, on budget and on point! Listen intently to your customer’s desires and do what you say you are going to do when you said you were going to do it. This sounds extremely simple on paper, but unfortunately most miss some very key elements in the delivery of service to their customers. If you or your work are not credible, no one will ever listen to you, take you seriously and hire you to fill a void – period!

Control:

Be careful what you post. Be careful who you host. Be careful what you like. Be careful what you say on mic. Be careful what you tweet. Be careful what you eat. Be careful what you say. Be careful how you spend your day.

Regain control, as there are many things that are designed to trip leaders up in today’s society.

Charisma:

Many leadership authors talk about gravitas. If you don’t know what it is, google it! People and organizations who have a magnetic approach will always leave a positive long-lasting impression on you. All leaders should research and practice the traits of a charismatic person (humility, maturity, bringing value and substance to those around you). This is what gets you the job, the promotion, the deal you wanted or simply the satisfaction that you have moved something forward in the right direction.

Don’t you clearly “C” now? Influence is necessary to lead. Make a difference by focusing on these “C’s” in the next few weeks. You’ll be glad you did!

Connect with Kevin on LinkedIn

 

Read his original article here

NADRA February Member Spotlight Winner – Bob Lett

NADRA Member Spotlight. February 2017 Member Spotlight: Robert Lett, Wolf Home Products

NADRA launched a member spotlight award for 2017. We are excited to showcase our second winner of 2017, Robert Lett, Wolf Home Products:

Member Name: Bob Lett

Company Name:  WolfHomeProducts.com

Position: VP of National Sales

Member Category: Distributor / Manufacturer

Location: Allentown, PA

What inspired you to join NADRA? The opportunity to be part of a growing association that is a voice for a burgeoning industry

What was the first thing you ever built? Tree fort

How do you define success? When preparedness meet opportunity. In order to be successful you only have to work half a day. I don’t care if it’s the first 12 hours or the second hours of the day.

What advice would you like to share with fellow members that you have learned in your career? Make as many friends and acquaintances as you can and listen twice as much as you talk.

If you could ask your fellow industry professionals one question, what might it be? What can we do to be better at what we do?

What would you do for a career if you weren’t doing this?

In the summer: Professional Bass Fisherman

In the winter: Ski instructor

 

 

 

*A Member Spotlight winner will be chosen each month. For a chance to win, please fill out the questionnaire found here
*To read the complete February eNewsletter, please click here.